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Training Seminar: AI for Public Affairs Masterclass – From Planning to Implementation within Your Organization

Virtual Training Seminar

AI for Public Affairs Masterclass

From Planning to Implementation within Your Organization

 15 October 2026
Time TBC
Brussels

Coming Soon

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Coming Soon

Doru Frantescu

CEO & founder
EU Matrix

Brandon Olsen
Associate Vice President, EMEA Research Solutions
Morning Consult

Module 1 – Foundations of data-driven public affairs

14:30–15:30

  • Welcome and objectives
  • Using data analysis to inform public affairs decisions
  • Key data analytics concepts and methods
  • Use cases in public affairs research

Break: 15:30–15:40

Module 2 – Case studies and strategic frameworks

15:40–16:40

  • Case study: Tesla’s global reputational freefall
  • A new framework for brand reputation
  • Emotional metrics and stakeholder perception
  • From emotions to action: measuring and interpreting data

Break: 16:40–16:50

Module 3 – AI-powered public affairs strategy

16:50–17:30

  • How AI is changing public affairs
  • Using AI to map influence and detect policy changes early
  • From information overload to strategic insight
  • Live demonstration of the Eumatrix.eu platform

 

Register

PAC Members: €295 + VAT if applicable
Others: €495 + VAT if applicable

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Questions

Amanda Crafford
Programs & Member Relations Officer, International Practice
+32 476.639.503 | [email protected]

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