June 6, 2019
1 p.m. - 4:15 p.m. ET
Networking Happy Hour: 4:15 p.m. - 5:15 p.m.
Washington, DC or Virtual
Washington, DC or Virtual
As advances in digital communications continue to increase online advocacy, sharing your advocacy message with legislators in person remains a powerful way to ensure your message isn’t lost in the crowd. In-person legislative meetings done right build meaningful relationships and can lead to impactful policy change.
Featured Topic & Speakers
In this workshop, you will learn how to go beyond the annual fly-in and have impactful state and federal legislative meetings throughout the year. You will:
- Learn how to craft your request so you get the meeting
- Hear creative and successful methods for making your meeting stand out, such as site visits and award ceremonies
- Learn best practices in storytelling and messaging so your ask hits home
As a bonus, you will also get to enjoy a 4:15 p.m. – 5:15 p.m. rooftop networking happy hour with your advocacy peers! Enjoy wine, beer, light hors d’ouvres and a great view while continuing the conversation with fellow attendees.
Jay Dick
Senior Director of State and Local Government Affairs
Americans for the Arts
Nick DeSarno
Senior Manager, Digital & Communications Practice
Public Affairs Council
Karen Kuhlman
Managing Director – Congressional Affairs
United Airlines
Chastity Mitchell
Senior Director, Advocacy
Boys & Girls Clubs of America
Jayni Rasmussen
Advocacy and Outreach Manager
National Recreation and Parks Association
Elizabeth Shaw
Manager, Federal Grassroots Development
American College of Cardiology
This program is eligible for 2 grassroots credits toward the Certificate in PAC & Grassroots Management and 2 elective credits toward the Certificate in Public Affairs Management.
Agenda
1:00 p.m. Welcome & a Word on Compliance
Kelly Memphis
Manager of Government Relations and Stakeholder Engagement Practice
Public Affairs Council
1:15 p.m. Take Your Legislator to Work Day
Gain tips and ideas from organizations with highly developed and impactful site visit programs. From hospitals to airports to community clubs, learn how to utilize what makes your organization unique to show legislators why your policy messages matter. Our experts will share how they got their programs started, keys to success and highlights, such as participation from Speaker Paul Ryan.
Community Clubs and Speaker Ryan
Chastity Mitchell
Senior Director, Advocacy
Boys & Girls Clubs of America
Planes and Airports
Karen Kuhlman
Managing Director – Congressional Affairs
United Airlines
Doctor for a Day
Elizabeth Shaw
Manager, Federal Grassroots Development
American College of Cardiology
2:30 p.m. Networking Break
2:45 p.m. Awards, Dinners, & Other Innovative Ways to Get the Meeting
A single legislator can be the key to making or breaking your policy goal. With the influx of communications and requests a legislator’s office receives every day, just making a call or sending an email might not get you the response you need. Hear from government relations professionals who have used creative tactics to not only make their requests stand out, but also to build strong working relationships with legislators
Award Ceremonies
Jay Dick
Senior Director of State and Local Government Affairs
Americans for the Arts
Breath of Fresh Air
Jayni Rasmussen
Advocacy and Outreach Manager
National Recreation and Parks Association
3:30 p.m. Effective Messaging & Storytelling
OK so – Your creative tactics have gotten a legislator in your door and paying attention. How do you keep the momentum and share your ask in a compelling manner? In this final session we will review best practices in communication that will move your audience to action
Nick DeSarno
Senior Manager, Digital & Communications Practice
Public Affairs Council
4:15 p.m. Rooftop Networking Beer & Wine Happy Hour
Concluding the event, join attendees and Council staff on our rooftop to enjoy light bites, beer, wine, good views and great conversation.
Event Location
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1507506690693{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]Public Affairs Council
2121 K Street, NW
Suite 900
Washington, DC 20037
Phone: 202.787.5950
*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.[/vc_toggle]
Register
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1555337589127{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]- Members: $369
- Non-Members: $499
Additional discounts may apply to this meeting. These discounts may include:
For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.
Member discounts: Discounts for members are applied to all Public Affairs Council meetings.
Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.
Questions? Contact us at 202.787.5950.[/vc_toggle]