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Emma Yingst

Emma Yingst
Events Assistant
202.787.5973 | email

Jul 14
As every state government relations professional knows, states are often where policy change happens first. One state’s legislation can quickly inspire other states to follow suite, creating even larger impacts across the country. Join us to learn how to demonstrate the importance of state government relations to your corporate and association leadership.
Aug 24
Silos are easy. Coordination is hard. While you’re doing the on-the-ground and behind-the-scenes policy work, your communications department is often tasked with sharing your story with the public. How can you improve coordination to ensure unity in external messaging? If you’re looking for ways to create better flow so your messaging to all stakeholders carries maximum value, our experts have you covered!
Sep 01
Have you ever wondered how other organizations structure their GR program and spending? Or if your team is set up for impact? These are important questions — your capacity for success is determined by the strength of your infrastructure. Whether you are just starting a government relations program, growing your team or benchmarking your department against other best –in-class organizations, this workshop is for you. We will walk you through top industry programs and key components for maximizing success. This program is eligible for 2 Grassroots specialization credits towards the Certificate in PAC & Grassroots Management, 3 Specialization credits toward the Certificate in Government Relations and Lobbying and 2 Core credits towards the Certificate in Public Affairs Management.
Sep 21
Where does your organization stand on political and social issues? Consumers, employees, stakeholders and activists are looking to corporate America to lead on major social issues. This workshop will explore the evolving role of companies and brands, including effectively and authentically integrating corporate social responsibility and corporate social justice efforts into every facet of the organization. This program is eligible for 2 Elective credits toward the Certificate in PAC & Grassroots Management, 2 Specialization credits toward the Certificate in Government Relations and Lobbying and 2 Elective credits toward the Certificate in Public Affairs Management.
Oct 06
Complying with state and federal lobbying and PAC regulations is foundational to managing a trusted and successful public affairs program. Ken Gross, one of the country’s most distinguished political law experts, will provide a full day, deep dive of the top legal and compliance issues affecting lobbyists, PAC professionals and grassroots practitioners. This program is eligible for 3 Compliance credits toward the Certificate in PAC & Grassroots Management, 3 Compliance credits toward the Certificate in Government Relations and Lobbying and 3 Compliance credits toward the Certificate in Public Affairs Management.
Oct 13
Do you have a strong reputation management plan in place? Maintaining a strong brand requires meaningful engagement with internal and external stakeholders, as well as message alignment across your communication channels. Stay on the pulse of possible reputation risks and build a brand that’s ready to weather any challenges that may arise. This program is eligible for 3 Core credits towards the Certificate in Public Affairs Management.
Nov 10
Oversight and investigations are a central component of any legislature. These events can be a positive opportunity for well-prepared organizations and a disaster for those that aren’t. Hear how our expert panelists have used legislative and regulatory committee testimony to impact policy debates and burnish thought leadership credentials, while also avoiding missteps under oath. This program is eligible for 2 Specialization credits toward the Certificate in Government Relations & Lobbying and 2 Core credits toward the Certificate in Public Affairs Management.
Nov 17
Rulemaking is an essential part of the lawmaking process, and often overlooked as an important advocacy tool at the state level. Every state handles the regulatory process differently! Join us to hear strategies for navigating and influencing this complex but increasingly important landscape. This program is eligible for 2 Grassroots credits toward the Certificate in PAC & Grassroots Management, 2 Specialization credits toward the Certificate in Government Relations and Lobbying and 2 Core credits toward the Certificate in Public Affairs Management.
Dec 07
As business professionals we often wear many hats: promoter, defender, explainer and more. Without consistent practice and an ever-expanding toolkit, writers may find themselves falling short in their quest to advance their goals. Our writing workshop will teach you how to improve your prose and burnish your written communications credentials. This program is eligible for 3 Elective credits toward the Certificate in PAC & Grassroots Management, 3 Elective credits toward the Certificate in Public Affairs Management and 3 Specialization credits toward the Certificate in Government Relations & Lobbying.