Events

In turbulent times, public affairs teams are increasingly valued for their ability to understand the impact of geopolitical risks on their industry and organization. Join this roundtable discussion to hear from experts and peers about the key challenges their companies are facing in Europe, and strategies to overcome them.

As public affairs professionals, we understand the value of government relations. But how can we convince others? Join us for this in-depth, two-hour workshop designed to give you the tools you need to better measure the value that government relations brings to your organization. You’ll learn successful strategies for communicating that value to internal stakeholders, including your organization’s leadership. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

Engaging ethically and effectively with the European Parliament (EP) is critical for companies and associations who wish to influence the EU policy-making process. This workshop will focus on explaining how the European Parliament works, what are the main files keeping the institution busy, who are the MEPs occupying key positions in your files, and some strategies to engage with EU legislators.

Workforce trends like increases in remote and hybrid work arrangements not only change organizational cultures but can significantly impact PAC outreach as well. In this webinar we’ll explore outreach strategies to effectively communicate, fundraise and engage employees or association members in your political programs regardless of location. This program is eligible for 1 credit toward the Certificate in PAC & Grassroots Management

Sustainability and ESG are not a passing trend. Government and public opinions around the world have increasingly high expectations for companies to adopt sustainable business practices, be good corporate citizens and engage in socially responsible policies. How can public affairs teams address the policy and public challenges ahead while embracing sustainability as an opportunity to consolidate their company’s reputation and business position globally? This program is eligible for 2 credits toward the Certificate in Public Affairs Management.

Whether you’re a seasoned government relations professional or embarking on your government relations career, if the federal level is your focus, there’s one institution that’s key: Congress. Join us as we dive into the legislative processes of both chambers; how Committees work (and why they’re important); how staffers operate behind the scenes and the work they do; and much more! This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

Investing in your leaders is critical to grassroots advocacy success. Providing the tools they need to implement programs designed to educate and motivate ensures longevity and maximum impact for your program. This workshop will cover best practices for leading grasstops advocates and will examine case studies of successful programs. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management , 2 credits toward the Certificate of Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

Interested in learning how businesses are supporting communities? Join our speakers for an exciting discussion on how their company’s philanthropic arm is advancing social progress through innovative initiatives. This program is eligible for 1 credit toward the Certificate in Public Affairs Management.

A must-attend event for senior executives from top companies, associations, nonprofits and consultancies. It features high-level presentations and discussions about politics, business strategy and emerging issues in the public affairs profession. Public Affairs Council members only. This program is eligible for 2 elective credits toward the Certificate in Public Affairs Management.

Everyone from hedge funds to casual investors are placing greater emphasis on where to contribute their capital, particularly in companies that share their values. Learn how to prepare and respond to issues about your business practices and government affairs activities before it reaches the boardroom. This program is eligible for 1 core credit toward the Certificate in Public Affairs Management.

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

Time and opportunities can be fleeting when you lobby. Making a rapid and positive impact is essential to achieving your government relations goals. Join this workshop to learn the skills, secrets, and techniques to develop powerful messages and present your arguments persuasively. Whether you need to persuade a legislator or a member of their staff, make a 30-second pitch to decisionmakers, or present your position with a compelling narrative — first impressions count, and this workshop will help equip you with the knowledge and skills to ensure that first impression is a good one. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

According to the Public Affairs Council’s 2022 Social Impact Report, over 60% of organizations look to trade associations and non-profits as partners in their diversity, equity and inclusion (DEI) efforts. As trusted voices of business sectors, associations play a key role in shaping how the public affairs profession looks and feels. Join us for a conversation with seasoned association leaders and members on DEI in the association space. This program is eligible for 1 core credit toward the Certificate in Public Affairs Management.

Government Relations Network members are invited to an interactive virtual lunch discussion with Maryland State Delegate Jazz Lewis. Delegate Lewis has served in the Maryland House since 2017 and currently serves on the Appropriations Committee. He also serves as the Majority Whip. Delegate Lewis is going to speak with us about his work in Annapolis and provide insights into how to build effective relationships with state policymakers. Be sure to bring your questions along with your lunch!

In the second of four training seminars focusing on core public affairs skills in 2023, we will explore the state of the art in quantifying Public Affairs risks and opportunities. Public Affairs is increasingly required (and proactively looking to) quantify the world that it works in – to better connect with its organization and articulate value and return on investment. Learn how you can identify and measure both policy and commercial risks and opportunities in a way that works for you and your organization.

The most sophisticated political programs use many tactics to build relationships with legislators and achieve sustained success. In-district political activities such as site visits, facility tours and local fundraisers are an important component of a long-term advocate engagement strategy. They offer a unique way to engage and educate legislators as well as energize PAC contributors and advocates. Join us to hear strategies to launch or elevate your in-district PAC and grassroots activities. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management , 2 credits toward the Certificate in Government Relations and Lobbying, and 2 credits toward the Certificate in Public Affairs Management.

Persuasion is a key ingredient in public affairs. To gain supporters and impact decisionmakers, it’s essential to convey complex policy issues to both the public and policymakers. This persuasive writing webinar will demonstrate how to produce content that can engage supporters, inspire action and sway stakeholders. This program is eligible for 1 credit toward the Certificate in PAC & Grassroots Management , 1 credit toward the Certificate in Government Relations and Lobbying and 1 credit toward the Certificate in Public Affairs Management.

Employees are increasingly expecting and requesting that their company or association’s leadership take a stand and respond to political, social, and environmental issues. Join us to learn how to create a social issue framework for your organization and how to become an authentic communicator on issues outside of your day-to-day business matters. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying, and 2 credits toward the Certificate in Public Affairs Management.

Media reports suggest that corporate PACs returned to “business as usual” in the wake of January 6. But in reality, Fortune 500 companies changed their contribution patterns. Join Council expert, Amy Meli, as she shares insights from her analysis of Fortune 500 PAC contributions to Republicans during the period after January 6.

Social media can be an effective communication tool, but to what extent can it be used for PAC and grassroots purposes? Join this workshop to learn compliance considerations for social media advocacy and engagement strategies that work. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management .

Evaluating your organization’s “social” footprint when examining environmental, social, and governance or “ESG” efforts can be challenging. It crosscuts many levers of business and is impacted by societal changes such as a global pandemic, financial downturn and more. Join our speakers for a discussion on ways to make sense of the “S” in ESG for your organization. This program is eligible for 1 core credit toward the Certificate in Public Affairs Management.

Grappling with when and how to engage on specific social issues? Identifying what issues are most salient to your business and stakeholders and navigating how to approach them requires intentional planning and internal alignment. Join our speakers for an in-depth conversation on how to lead on social issues in an effective way. This program is eligible for 2 core credits toward the Certificate in Public Affairs Management.

Soliciting feedback and engaging in ongoing discussions with employees and association members is critical in establishing trust in your organization’s political involvement programs. PAC surveys, town hall meetings and other forums are an important avenue for addressing why government affairs and political engagement is essential to your organization’s broader business goals. Join this webinar to discuss how you can build these engagement touchpoints into your overall strategy to gain valuable insights from stakeholders. This program is eligible for 1 PAC credit toward the Certificate in PAC & Grassroots Management.

The Foreign Agents Registration Act (FARA) is a law enacted in 1938 designed to promote transparency related to certain activities undertaken on behalf of entities in the United States. What are the FARA registration triggers and requirements? How is FARA administered and enforced (and has that enforcement changed over time)? Join us for a webinar that will answer these questions, shed light on what’s on the horizon for FARA, and more.

There are fifty states in the U.S. Does that mean there are fifty different state budget processes? Why is understanding your state’s budget process important to your government relations work? Do state budget cycles ever change and what are key parts in those cycles to keep in mind? Join us for this webinar to get answers to all of these questions (and bring your own questions too!). This program is eligible for 1 credit toward the Certificate in Government Relations and Lobbying.

Designed for EU public affairs professionals, this workshop will focus on the practical aspects of EU decision-making, how to influence it, and what will be some of the main issues influencing upcoming EU legislation (policy-wise and procedurally).

Many organizations have emerged in recent years that seek to measure corporate political transparency and track accountability. One of the most prominent of these groups is the Center for Political Accountability’s CPA-Zicklin Index that examines electoral spending, transparency and accountability among major corporations in their annual report. This webinar will provide an overview of how the Index assesses various activities and the different approaches companies take in response. This program is eligible for 1 core credit toward the Certificate in Public Affairs Management.

Strategic planning for your public affairs programs is key in ensuring your efforts are goal-focused, aligned with business imperatives and quantifiable. This workshop will demonstrate how to implement a strategic planning process for your public affairs initiatives that provides both insight into what creates the greatest bottom-line impact and a road map to get you there. This program is eligible for 2 core credit toward the Certificate in Public Affairs Management.

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

Using videos for PAC and grassroots engagement is becoming an increasingly popular tactic – and for good reason. Creating an informative and powerful video not only gets your message across, but can also serve as an evergreen piece of content to share repeatedly. This workshop will explore why some videos outperform others and what goes into creating compelling video content to move the needle on your PAC and grassroots programs. This program is eligible for 2 elective credits toward the Certificate in PAC & Grassroots Management.

Part of an organization’s advocacy and lobbying strategies should ensure that they are also being held to your own ethical standards and commitments. Find out how to develop ethical guidelines and maintain your organization’s reputation as a good corporate citizen. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

Global public affairs leaders are increasingly valued for their ability to understand how geopolitical risks will impact their business and act strategically. Join this workshop to hear from peers, experts and analysts on how to assess the impact of global risks on your organization and incorporate that assessment into your global public affairs and communication strategies. This program is eligible for 2 elective credits toward the Certificate in Public Affairs Management.

The leading annual event for digital comms and advocacy professionals. Hear new strategies, and case studies for energizing grassroots and policy campaigns. This program is eligible for 3 grassroots credits toward the Certificate in PAC and Grassroots Management, 3 specialization credits toward the Certificate in Government Relations and Lobbying and 3 elective credits to the Certificate in Public Affairs Management.

Public policy is increasingly being made at the state and local level through ballot initiatives. The costs of these ballot measure campaigns are rapidly increasing, with some rising as high as $100 million. Join us for a webinar on how organizations can successfully plan, manage, and ultimately win ballot measure campaigns. This program is eligible for 1 credit toward the Certificate in Government Relations and Lobbying and 1 elective credit toward the Certificate in Public Affairs Management.

The Brussels study tour is designed specifically for public affairs senior executives who want to gain a better understanding of the EU’s public affairs, advocacy, and lobby environment. Gain knowledge and connections necessary to effectively advocate for your interests within the EU.

Rulemaking is an integral part of the lawmaking process, but it’s often overlooked as a key advocacy tool at the state level. On top of that, every state handles the regulatory process differently! Join us to learn strategies for navigating and influencing this complex but important landscape. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying.

Spend your time notching legislative victories, not dealing with the state ethics commission. This webinar will help you understand and abide by the newest laws and regulations when it comes to lobbying and gift-giving to state lawmakers. This program is eligible for 1 compliance credit toward the Certificate in PAC & Grassroots Management , 1 compliance credit toward the Certificate in Government Relations and Lobbying, and 1 compliance credit toward the Certificate in Public Affairs Management.

Public affairs teams are increasingly working with colleagues and stakeholders from all over the world. How can leaders manage global teams effectively across continents and countries while following culturally sensitive and inclusive practices? Join this webinar to hear the experience and lessons learned from experts and peers. This program is eligible for 1 core credit toward the Certificate in Public Affairs Management.

PAC match programs are consistently ranked among the most effective tools to grow a PAC program. A successful PAC match incentive takes a lot of forethought and planning to make sure it is both manageable and incentivizing. Join us for a high-level overview of how the best programs plan, administer, market and scale their PAC match benefit. This program is eligible for 2 PAC credits toward the Certificate in PAC & Grassroots Management

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

Hiring a consultant is a big decision for many reasons – where should you start? How do you know which consultant will best fit your needs? What about best practices for assessing the work your consultant is taking on? Whether you’re looking for a contract lobbyist or public affairs firm, this workshop will cover the ins and outs of what to think about when hiring, assessing, and managing consultants. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 elective credits toward the Certificate in Public Affairs Management.

Advocacy content is now more important than ever. Don’t settle for the same old infographic; craft award-winning content. Good creative content can spur action, engage policymakers and enhance your advocacy programs. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management, 2 credits toward the Certificate in Government Relations and Lobbying, and 2 credits toward the Certificate in Public Affairs Management.

An engaged employee grassroots program can move your government relations efforts forward but developing a strong structure and sound strategy can be daunting. Whether you are looking to launch a new program or revitalize an existing one, this webinar will help you craft a best-in-class operation. Learn from corporate grassroots professionals who have built impactful and influential programs. This program is eligible for 1 Grassroots credit toward the Certificate in PAC & Grassroots Management.

Your advocates have a story to tell, and your program should help them. Personal experiences make your message meaningful and compelling to lawmakers or regulators and emphasize the need for action or change. This workshop will demonstrate how storytelling can be used to enhance your grassroots efforts, empower your advocates and reach your goals. This program is eligible for 2 grassroots credits toward the Certificate in PAC & Grassroots Management and 2 credits toward the Certificate in Government Relations and Lobbying.

Whether you feel like you are in constant state of crisis or are looking to be prepared for the next potential controversy at your organization, this program will provide you with the tools and training you need to deftly handle any emerging issue. How you react in a time of difficulty can define your organization, and a crisis communications plan is critical to maintaining and protecting your brand. Join us to create your crisis communications plan and learn how to properly prepare for whatever issues arise.

Bottom-line business value: That’s what interests your leadership most. The number of meetings you have with policymakers? Ultimately, it’s just a number – the outcomes from those meetings, such as a policy decision or future landscape that’s ideal for your industry, is what really matters. Join this workshop learn to demonstrate the value of government relations work in the language and metrics of business – and get the support and recognition your function needs and deserves. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

New donors are important, but leveraging current contributors is an effective fundraising strategy to consider when looking to increase PAC receipts. This webinar will cover strategies for motivating contributors to increase their support over time.

Every organization is impacted to some degree by public opinion on a host of issues that bridge the nexus of public relations and public policy. In a hyper-partisan environment, it’s increasingly important to monitor public attitudes and expectations for business and government. Join us for a webinar covering how to understand and assess public polling and utilize social listening tools in your public affairs efforts. This program is eligible for 1 credit toward the Certificate in Government Relations and Lobbying and 1 elective credit toward the Certificate in Public Affairs Management.

Now more than ever, there is no shortage of data sources available to assist your advocacy efforts. Data can bolster your policy viewpoint and demonstrate your knowledge on an issue. Utilizing compelling data can help your engagement efforts with policymakers and their staff, reporters, supporters, and more. Join us to learn how to create meaningful data visualization pieces on your organization’s website or social media accounts. This program is eligible for 1 grassroots credit toward the Certificate in PAC & Grassroots Management , 1 credit toward the Certificate in Government Relations and Lobbying, and 1 credit toward the Certificate in Public Affairs Management.

When written or presented well, a speech can inspire action, convince audiences or engage them to support your cause. Both experienced and novice speakers need strategies to cut through the noise, calm their nerves or gauge which message will resonate. Join us for a workshop covering best practices for crafting effective speeches and presentations.

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

Managing an association PAC comes with unique challenges including prior approval, a decentralized membership or event-based fundraising. This workshop will dive into compliance, communications and member engagement considerations for association PAC managers. This program is eligible for 3 PAC credits toward the Certificate in PAC & Grassroots Management .

Managing a corporate PAC comes with unique challenges including segmenting and targeting your eligible class, payroll deductions and working with HR or other departments. This workshop will dive into compliance, communications and employee engagement considerations for corporate PAC managers. This program is eligible for 3 PAC credits toward the Certificate in PAC & Grassroots Management.

Set your organization up for success, public favorability and a positive image. A smart media relations strategy can help you land well placed articles, foster open dialogue with journalists or even see your company trending on a news source’s Twitter feed. Sign up for this workshop to learn the do’s and don’ts of media relations for public affairs.

Understanding how to best collect, analyze and communicate on DEI data can be complex. Join our speakers as they discuss considerations, tools and communications strategies to strengthen and support your DEI goals. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

Get the data you need to power your PAC programs. The Public Affairs Council’s Corporate and Association PAC Benchmarking reports are the industry’s most comprehensive and widely used tool. These reports compile insights on PAC management, governance, leadership involvement, solicitation and recognition techniques, staffing and candidate support strategies. Join this webinar for a summary of best practices and trends.

Public affairs professionals play a critical role in helping organizations understand how government works and how external stakeholders impact their operations in an ever-changing business environment. Working with internal and external partners to achieve favorable public affairs or policy outcomes often hinges on successful negotiating skills. In this workshop, we’ll explore fundamental and proven strategies, tactics and techniques used to negotiate, mediate, and resolve differences. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

Having a tough time achieving breakthrough moments with your advocacy campaigns? You’re not alone. Crafting communications that resonate across audiences can be difficult and requires intention. Join our speakers for a discussion on creating inclusive messaging, reflective of your organizational values and campaign priorities. This program is eligible for 1 grassroots credit toward the Certificate in PAC & Grassroots Management , 1 credit toward the Certificate in Government Relations and Lobbying, and 1 credit toward the Certificate in Public Affairs Management.

Your reputation is one of your most valuable assets. Yet today’s geopolitical landscape poses complex and unprecedented challenges to multinational brands. Join this virtual workshop to hear strategic insights, innovative approaches and concrete case studies of how global companies are building and maintaining a solid global reputation in uncertain times. This program is eligible for 2 elective credits toward the Certificate in Public Affairs Management.

In the third of four training seminars focusing on core public affairs skills in 2023, we will try to answer the question: How do you currently map, manage and engage with your stakeholders? Do you struggle to keep on top of who you should be meeting with and on managing what was said and promised in these meetings? Do you have visual stakeholder maps that inform your Public Affairs Strategy?

According to The Public Affairs Council’s PAC Benchmarking reports, PACs that utilize peer-to-peer solicitation methods raise almost twice as much in receipts compared to PACs that do not. Peer-to-peer isn’t just an impactful solicitation strategy, but also a great way to promote community. Successful programs need structure and consistency to achieve results and this workshop will show you how to do that. This program is eligible for 2 PAC credits toward the Certificate in PAC & Grassroots Management .

Whether your organization is looking to change public sentiment about an issue or see important regulatory changes made, this workshop will help you launch a sophisticated campaign needed to influence and shape the debate. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management , 2 credits toward the Certificate of Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

The Russian invasion of Ukraine in February 2022 and the subsequent military conflict has had a dramatic impact within Ukrainian borders, with global repercussions. Governments on both sides of the Atlantic have been supportive of Ukraine while struggling with challenges to their own economies, such as high energy prices and limited supplies. International businesses operating in the region have had to adapt with some closing down local operations. This webinar will cover the region’s geopolitics and challenges and how they can impact your organization.

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

The COVID-19 pandemic demonstrated how important it is to be prepared for the unexpected. It’s imperative to have a strategic issues management process in place. Join us to learn how your public affairs team can anticipate future issues – even the really big ones – and tackle them before they become much bigger challenges. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

Whether you’re using Facebook, Twitter, LinkedIn or trying newer platforms like TikTok, social media is one of your most powerful advocacy tools. When leveraged effectively, social media can create opportunities to find, reach and engage advocates, recruit supporters and connect with policymakers. This program is eligible for 2 credits toward the Certificate in PAC & Grassroots Management , 2 credits toward the Certificate of Government Relations and Lobbying and 2 credits toward the Certificate in Public Affairs Management.

Complying with state and federal lobbying and PAC regulations is key to building a trusted and successful public affairs program. A fundamental understanding of political involvement compliance is essential for confidently leading your PAC and advocacy programs. One of the country’s most distinguished political law experts will provide a full-day, deep dive into the top legal and compliance issues affecting lobbyists, PAC professionals and grassroots practitioners. This program is eligible for 3 compliance credits toward the Certificate in PAC & Grassroots Management , 3 compliance credits toward the Certificate in Government Relations and Lobbying, and 3 compliance credits toward the Certificate in Public Affairs Management.

Having a thoughtful, well-developed engagement strategy for your PAC can be the difference between its growth or stagnation. Join us to hear how to build a strong plan that includes both, valuable rewards that motivate new donors and recognition and communications structures that keep all donors engaged. Our speakers will provide new ideas to help create excitement around the PAC’s activities to keep your political program fresh and dynamic. This program is eligible for 2 PAC credits toward the Certificate in PAC & Grassroots Management .

It’s worth reminding ourselves – advocacy agendas don’t exist in a vacuum! Achieving your goals often requires understanding where stakeholders sit in your policy space and engaging with them. Join this workshop to learn more about stakeholder mapping and how you can utilize your stakeholders to achieve success. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

In the fourth and final training seminar focusing on core public affairs skills in 2023, we will discuss “Measuring and Communicating Internally the Impact, Value and ROI of Public Affairs”. We will look at how to measure, visualize and communicate public affairs impact, value and ROI to ensure your work is (more) effectively understood and valued by your organization.

Whether it’s the public, the press, your shareholders, or even your own employees, organizations need to explain their ESG practices and commitments directly to their audience. Join this workshop to understand how to organize your ESG framework, outline your goals, and communicate clearly and effectively. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

Establishing a successful global public affairs function is essential for strengthening your organization’s international presence as well as managing global risks and opportunities. Join this workshop to discuss the challenges and best practices for creating and implementing your global public affairs strategy. This program is eligible for 2 elective credits toward the Certificate in Public Affairs Management.

PAC events have experienced several transitions over the past few years – from virtual to hybrid and finally a return to in-person. PAC events of all sizes and structures provide meaningful ways to connect, engage and inform. Whether your fundraising strategy depends on a single large-scale event or events are a small part of your engagement strategy, this workshop can help. This program is eligible for 2 PAC credits toward the Certificate in PAC & Grassroots Management.

The Covid-19 pandemic, Great Resignation and the current job-seeker’s market have all changed the workplace as we know it and how organizations approach talent recruitment and retention. As public affairs teams become increasingly integrated with other business functions, finding, and preserving talent is critical for teams to thrive. This webinar will cover strategies for developing high-achieving teams and future leaders for years to come.

Interested in learning how to get the most out of your Council membership? Join us for a member orientation to get up to speed about all of the Council’s major services.

The policy and political environment is constantly evolving and it’s critical to identify the potential threats that may impact your bottom line. Every organization has its own culture, character and risk profile, all of which influence its level of involvement. In this workshop you’ll gain tools to better assess, communicate and mitigate political risk, ongoing crisis situations and potential fallout. This program is eligible for 2 credits toward the Certificate in Government Relations and Lobbying and 2 core credits toward the Certificate in Public Affairs Management.

As business professionals we often wear many hats: promoter, defender, explainer and more. Without consistent practice and an ever-expanding toolkit, writers may find themselves falling short in their quest to advance their goals. Our writing workshop will teach you how to improve your prose and burnish your written communications credentials. This program is eligible for 3 elective credits toward the Certificate in PAC & Grassroots Management , 3 credits toward the Certificate in Government Relations and Lobbying, and 3 core credits toward the Certificate in Public Affairs Management.

Join us for our annual briefing on public affairs in China. We will discuss some of the main political challenges in the country and the wider region, the challenges facing public affairs teams and tips on how to work with national and regional stakeholders and multilateral institutions.

With the 2024 elections closer than you think, now is the time to make sure your get-out-the-vote plans are in place. GOTV efforts enhance your advocacy program by encouraging employees or members to vote, breaking down barriers to the political process and increasing accessibility. Join us and learn how to build a GOTV program that empowers civic engagement and increases the presence of your advocacy program. This program is eligible for 2 elective credits toward the Certificate in PAC & Grassroots Management and 2 credits toward the Certificate in Government Relation and Lobbying.

It will be here before you know it: the deadline for your organization to file lobbying reports using either the LDA or IRC method. Our expert speaker will cover the major differences between what’s tracked and reported via the two systems, how to determine which method is appropriate for your organization and will answer your questions. This program is eligible for 1 compliance credit toward the Certificate in PAC & Grassroots Management , 1 compliance credit toward the Certificate in Government Relations and Lobbying, and 1 compliance credit toward the Certificate in Public Affairs Management.