Marketing and Communications Manager

Greenberg Traurig (GT), a global law firm with locations across the world in 15 countries, has an exciting employment opportunity for you. We offer competitive compensation and an excellent benefits package, along with the opportunity to work within an innovative and collaborative environment.

Join our Marketing Team as a Marketing and Communications Manager located in our Houston office.

We are seeking a highly skilled professional who thrives in a fast-paced, deadline-driven environment. The ideal candidate possesses strong problem-solving and decision-making abilities, ensuring efficiency and accuracy in every task. With a dedicated work ethic and a can-do attitude, you will take initiative and approach challenges with confidence and resilience. Excellent communication skills are essential for collaborating effectively across teams and delivering exceptional client service. With a client-focused mindset and an initiative-taking approach, you will play a critical role in driving success, anticipating needs, and providing strategic solutions. If you are someone who demonstrates initiative, adaptability, and innovation, we invite you to join our team.

This role will be in-office four days a week and reports to the Chief Communications Officer.

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## Position Summary

The Marketing and Communications Manager will create and implement communication strategies that reflect the firm’s brand and positioning, shape and disseminate high-impact messaging, and achieve effective and proactive media coverage in support of key business goals with a focus on supporting the Texas offices and the Restructuring & Special Situations Practice. This candidate must be a strong writer, possess a client service orientation, be able to develop relationships within the firm as well as with the media, meet tight deadlines, possess strong attention to detail and remain calm under pressure.

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## Key Responsibilities

– **Communications program development** — Works hand in hand with the Chief Communications Officer, the Texas Marketing and Business Development Manager, the Marketing and Communications team, and office and practice leaders to create a proactive communications program that supports strategic objectives and aligns with global practice goals.
– **Content strategy** — Develops story/content priorities and outreach strategies designed to build thought leadership including media placements, bylined articles, newsletters, alerts, events, multimedia, and other targeted efforts.
– **Content creation** — Creates and repurposes content for external communications on various platforms.
– **Press materials** — Writes press releases, internal communications, and other media collateral as needed.
– **Awards and nominations** — Plans, researches, monitors, writes, and executes awards submissions and nominations, internal and external thought leadership events, and social media contributions.
– **PR channel optimization** — Understands how to identify opportunities on a variety of external PR channels and fully utilize these channels to achieve goals.
– **Media placement** — Consistently seeks out new opportunities to place attorneys/stories in client-facing media.
– **Internal and external communications** — Provides strategic and creative support for communications programs; writes/designs collateral for handouts, the firm’s intranet, presentations, white papers, etc.
– **Marketing plan support** — Coordinates with attorneys and marketing staff to develop office and practice-specific marketing plans; provides research on community relations opportunities and manages the community relations list.
– **Media relations** — Provides media relations support, including pitching, monitoring interviews, and preparing attorneys with talking points.
– **Social media support** — Drafts targeted posts and assists with attorney training.
– **Lateral hire communications** — Focuses on media outreach and press releases for lateral hires throughout Texas.
– **Cross-team collaboration** — Collaborates with marketing and business professionals across functions and teams.
– **Additional duties** — Other responsibilities as needed.

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## Qualifications

### Skills & Competencies

– **Self-starter mindset** — A self-starter and team player, able to accept direction yet work independently.
– **Information synthesis** — Ability to synthesize complex information into compelling narratives.
– **Time management** — Excellent prioritization and time management skills.
– **Communication skills** — Outstanding written and oral communication; able to communicate effectively with attorneys and professionals at all levels.
– **Adaptability** — Flexibility and adaptability in a fast-paced environment.
– **Client-first approach** — Strong client-first work ethic.
– **Detail orientation** — Must be attentive to detail, work well under pressure, and manage tight deadlines.
– **Tech-savvy problem solving** — Ability to learn new programs or systems with ease, including AI tools.
– **Writing and editing** — Excellent writing/copyediting skills; experience in business and/or legal writing preferred.
– **AP Style** — Advanced knowledge of AP Style and English grammar rules.

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## Education & Prior Experience

– **Bachelor’s degree** — Bachelor’s degree required.
– **PR experience** — 7–10 years of professional experience managing PR for a law firm or professional services industry, or as a business/legal journalist.
– **Media placements** — Track record of successful media placements designed to build thought leadership.
– **Writing portfolio** — Portfolio demonstrating ability to translate complex topics into compelling copy.
– **Media relationships** — Strong understanding of news media and existing media relationships.
– **PR risk management** — Ability to identify PR risk issues and advise leaders.
– **Cision/PR databases** — Adept at utilizing Cision or similar PR databases.
– **Social media expertise** — Experience leveraging social media channels for maximum exposure.

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## Technology

– **Microsoft Office** — High proficiency with Windows-based software and Microsoft Word, PowerPoint, Excel, and Outlook.
– **Social media platforms** — Knowledge and experience across Facebook, LinkedIn, Instagram, Twitter, and YouTube.
– **AI tools** — Proficiency using AI for writing and research tasks.

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GT is an EEO employer with an inclusive workplace committed to merit-based consideration and review without regard to an individual’s race, sex, or other protected characteristics and to the principles of non-discrimination on any protected basis.

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## About Us
**Global scale with street smarts**

With 51 locations, Greenberg Traurig’s global network provides the platform clients need to operate in today’s legal marketplace. Our team is recognized by rankings in current Chambers & Partners Guides in jurisdictions and practices around the world, based on thousands of interviews with practicing lawyers and clients. In addition, Greenberg Traurig is proud to have more lawyers listed in *The Best Lawyers in America* than any other law firm, a position we have held since 2008.

Apply here