Principal, Paid Media

# Precision

Precision is an award-winning integrated strategy and marketing agency based in Washington, D.C., and New York, NY. Powered by data, we bring world-class experts in each of our service areas to conceive, develop, and run campaigns that help our clients seize opportunities and solve their biggest challenges.

We’re at the center of today’s biggest debates and defining moments—inside the Beltway, across New York’s media and financial worlds, and in state capitals across the country. Our work sits at the intersection of politics, business, and culture, helping leaders and organizations make an impact when it matters most. We hire people who are the best at what they do and who like to have fun doing it; we don’t just break through. We break new ground.

We are seeking a **Principal** to join the paid advertising team. Team members in this position will have a hands-on role in crafting, executing, and measuring cutting-edge digital paid media strategies for clients ranging from political campaigns to nonprofit advocacy groups to corporate public affairs. You’ll be a great fit for this position if you are resourceful, eager to take initiative, driven by curiosity, and have a passion for learning within a fast-paced collaborative team environment.

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## What You Will Be Doing

### Client Management

– **Lead client initiatives** — Lead and oversee multiple client initiatives or programs from conception through execution.
– **Manage work streams** — Manage small work streams across multiple client accounts, ensuring timely delivery and coordination.

### Collaboration

– **Cross-team collaboration** — Work collaboratively across communications, data, creative, and paid advertising departments on behalf of clients; build relationships within Precision.
– **Meeting preparation** — Be well-prepared for meetings, offer clear updates, anticipate questions, and propose solutions and next steps.
– **Guide junior staff** — Review and edit junior team members’ work and provide written and verbal feedback.

### Project & Time Management

– **Own assigned tasks** — Understand how work ladders up to larger goals, meet deadlines without reminders, organize documents for team sharing, manage multiple projects, and manage up when necessary.
– **Meet deadlines** — Meet deadlines set by the client lead.

### Strategy

– **Produce persuasive content** — Produce clear, persuasive content with minimal guidance; seek feedback and review junior team members’ work.
– **Conduct research** — Use available tools and sources to research and apply sound judgment, ensuring work aligns with strategy and long-term goals.
– **Identify strategy gaps** — Identify potential issues or strategy gaps early, recommend adjustments, and support teams in course-correcting.

### Paid Media

– **Media planning** — Develop media plans aligned with client objectives, audience insights, and strategy. Select appropriate platforms and tactics for campaign goals.
– **Campaign execution** — Launch and monitor campaigns across platforms. Continuously optimize performance based on real-time data, budget tracking, and benchmarks. Own the finance operations process.
– **Reporting & insights** — Track performance metrics against KPIs and provide actionable insights. Translate media results into clear narratives for clients and internal teams.

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## What We Are Looking For

– **Paid media experience** — 4+ years of professional experience in paid media strategy, planning, and/or execution, ideally in an in-house or agency setting.
– **Project multitasking** — Ability to manage many different projects at once, including campaign setup, trafficking, and performance monitoring.
– **Attention to detail** — Meticulous attention to detail.
– **Communication skills** — Excellent written and verbal communication skills.
– **Cross-agency collaboration** — Ability to work with colleagues across the agency.
– **Creative mindset** — Creative, energetic, detail-oriented, and entrepreneurial.
– **Data analysis** — Analyze data and produce high-quality reporting.
– **Articulate strategy** — Articulate paid media strategy and decisions to assigned clients.
– **Develop media plans** — Assist with development of media plans and independently develop plans for small- to mid-size client campaigns.

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## What We Will Give You

– **Competitive salaries**
– **Annual bonus opportunity**
– **Hybrid work plan** — Flexible hybrid remote/in-office plan
– **Retirement plan** — Automatic 3% safe-harbor contribution
– **Healthcare coverage** — Medical, dental, and vision with 90% of costs covered
– **Paid leave** — Paid vacation and sick leave
– **Parental leave** — Paid parental leave
– **Floating holidays**
– **Professional development stipend**

We are currently working in a hybrid model and require staff to work in the office **50% of the working days in the month**.

**Salary range:** $85,000–105,000.

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## Commitment to Diversity

Precision is committed to building a diverse team that will positively and authentically impact the communities we serve. Centering our strategies around the authentic voices and cultures of the communities we are engaging with is paramount to our work—and our work can only be as inclusive as our team is representative.

We strongly encourage women, Black, Latino, Hispanic, AAPI, and Indigenous people, LGBTQ+, gender expansive or GNC folks, people of all ages, disabled people, and veterans to apply.

Apply here