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Director, Political Digital Advertising

Director, Political Digital Advertising
Organization: SKDK
Location: Washington, DC | New York, NY
Date Posted: 07/01/2024

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### Overview

SKDK is a leading public affairs and political advertising agency with a proven track record of excellence. We provide strategic communication solutions to Fortune 500 companies, nonprofits, philanthropic organizations, labor unions, political committees, and candidates. Whether we’re crafting campaign launch videos, shaping corporate social responsibility messaging, or guiding nonprofits through crises, SKDK is always at the forefront, blending expertise in press, politics, and policy.

At SKDK, our strength lies in our diversity. We embrace and celebrate the uniqueness of each team member, fostering an inclusive workplace. Whether it’s through participation in our Employee Resource Groups, contributions to our DEI Council, volunteering opportunities, or bringing fresh perspectives to client work, your individuality and experience matter here.

### Job Description

As a Director, Political Digital Advertising, you’ll work with a diverse range of clients, including political campaigns, corporations, associations, nonprofits, and issue advocacy groups. Your role is pivotal in delivering impactful creative and innovative media campaigns to help clients achieve their goals.

#### Responsibilities

– Lead digital paid media efforts for political clients, with a focus on planning, buying, and reporting
– Create fully integrated, client-ready media plans that are aligned with campaign goals and ensure strategic use of their resources
– Collaborate with internal teams to manage timelines and budgets
– Work with vendors and self-serve platforms to execute digital campaigns. This includes Facebook, Google, and more, and orchestrating direct buys with publishers
– Produce external reports with KPIs and recommendations for optimizations to meet campaign goals
– Stay current with digital creative trends to advise on asset production tailored to client targets and goals

#### Qualifications

– Track record of managing many projects at once, including ones with fast-moving timelines with changing priorities
– Experience setting up ads on platforms like Facebook, Google, and Snapchat, and orchestrating direct buys with publishers and connected TV/programmatic partners
– Ability to communicate directly with clients, senior leadership, and work directly with ad partners
– Strong attention to detail with a commitment to thorough quality assurance processes, especially under tight deadlines
– Excellent teamwork skills and the ability to collaborate effectively with colleagues
– Adaptability to a fast-paced environment, skilled in juggling multiple tasks with tight deadlines. Along with an ability to work independently
– Proficiency in Google and Microsoft Office tools, including Sheets/Excel, Docs/Word, and Presentations/PowerPoint

### Benefits

SKDK is committed to pay equity. SKDK believes the target base compensation in this role is between $70,000-$100,000. In addition to base salary, SKDK considers other key components as part of total compensation, including but not limited to an annual discretionary bonus, commission on new business, and a comprehensive benefits package. Actual base compensation is influenced by a wide array of factors, such as skillset, level of experience, and location.

What we offer:
– SKDK provides a generous benefits package including excellent coverage for health, vision, and dental insurance premiums; paid parental leave; time off including vacation, holidays, and sick time; 401(k) with an employer contribution, reimbursement for cellular service, public transportation benefits, and additional benefits.

SKDK believes in the growth and development of all our employees and therefore we offer:
– Professional development and career guidance
– Opportunities for advancement
– Participation in Employee Resource Groups
– A collegial and supportive office environment

### Equal Opportunities

We value diversity, equity, and inclusion. SKDK is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity, age, physical or mental disability, or covered veteran status.

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