Public Relations Specialist

Public Relations Specialist

Penna Powers is looking for a skilled and proactive Public Relations Specialist to join our team. We’re seeking someone with at least 3–5 years of hands-on experience in PR/media relations or strategic communications who can confidently lead projects, build media relationships, and knows the Utah news media landscape. If you’re looking for a place where you can literally make a difference on the most critical issues facing Utah today as well as the most respected Utah brands, please apply.

Responsibilities

• Develop and provide input on PR and media relations strategy, implementation, and other activities for assigned accounts, with a particular emphasis on local media relations.
• Lead media events (media availability, press conferences, exclusive interviews, etc.), including writing talking points, news advisories, and press releases.
• Assist account managers and team leads across all departments and within the PR department to structure media relations strategies for agency clients.
• Execute media relations strategic plans, including pitching, coordinating interviews, writing talking points and thought leadership pieces.
• Participate in and contribute ideas, best practices, strategies, and recommendations in planning and project meetings for a variety of clients.
• Develop and implement creative and non-traditional PR strategies for clients outside of traditional media relations.
• Monitor media coverage and manage reporting for assigned clients.
• Manage time allocation to remain within budget on assigned accounts.
• Maintain client relationships and provide recommendations and ideas to ensure expectations, goals, and results are met.

Requirements

• 3–5 years of experience in public relations and media relations; background in general communications or marketing with media understanding also acceptable.
• Excellent written and verbal communication skills, as well as presentation skills.
• Effective time management, ability to multitask and proactively prioritize, and ability to produce high-quality work in a fast-paced environment.
• Strong computer skills and knowledge of Microsoft Office and Google Drive.
• Interest in communicating a brand narrative.
• Reliable, responsive, and works well in a team environment while also taking initiative and working independently. Comfortable taking lead on some strategy and communication.

Benefits

This is a full-time position. The compensation package includes a competitive salary, medical benefits (health, dental, life, LTD, STD, vision insurance), paid vacation, 401(k) with employer match, and profit sharing. Hybrid in-office/remote work options are available for this position when not on-call.

We like our employees to have fun and be creative. We hold company events throughout the year, including monthly birthday celebrations, summertime half-day Fridays, an annual Day of Service, summer BBQs, a Halloween party, a Thanksgiving bowl-fet, and a holiday party. Our casual dress code and non-corporate atmosphere make Penna Powers a fun place to work and learn in a team environment.

Please email your resume to [email protected]