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Using AI for Advocacy

Virtual Workshop

Using AI for Advocacy

March 11, 2026
1:30 p.m.−3:45 p.m. ET

AI is transforming how advocacy teams research, communicate and mobilize, but effective use requires human judgment and strategic oversight. This workshop explores how to integrate AI tools responsibly, boost efficiency and enhance message development without sacrificing credibility or creativity.

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You’ll gain insight into:

    • How public affairs teams are using AI for tracking, analysis and rapid content development
    • Evaluating which tools deliver real value and how to ensure responsible use
    • The emerging skills public affairs professionals need to stay credible and AI-literate in 2026 and beyond

1:30 p.m.

From Experimentation to Everyday Practice

AI has quickly become part of the toolkit for public affairs and advocacy teams. From tracking issues to accelerating research and content development, this technology is reshaping how work gets done. This session takes a clear-eyed look at where AI is delivering real value today – and where human judgment still makes the difference.

Attendees will learn:

  • How public affairs teams are applying AI to monitor issues, synthesize information and accelerate advocacy outputs
  • Where AI meaningfully boosts efficiency – and where it can undermine credibility
  • What’s changed in the AI landscape over the past year, and what it means for advocacy work in the year ahead

2:30 p.m.

Break

2:45 p.m.

Integrating AI Without Losing Trust

As AI tools multiply, the challenge is no longer whether to use them, but how to use them responsibly. This session focuses on evaluating tools, setting guardrails and preparing teams to work confidently alongside AI as technology continues to evolve.

This session will cover:

  • How to assess AI tools for practical value, reliability and risk
  • Best practices for responsible AI use that ensure accuracy, transparency and trust
  • Which skills advocacy professionals should strengthen to succeed in an AI-driven world
Ellie Jurado-Nieves Head of Strategic Public Policy & Assistant General Counsel
Guardian Life

3:45 p.m.

Adjourn

Ellie Jurado-Nieves Head of Strategic Public Policy & Assistant General Counsel
Guardian Life

This program is eligible for 2 Specialization credits toward the Certificate in Government Relations and Lobbying, 2 Grassroots credits toward the Certificate in PAC & Grassroots Management and 2 Elective credits toward the Certificate in Public Affairs Management.

Register

Membership Plus: FREE
Members: $339
Non-Members: $449

More Registration Info

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/nonmember rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Nonmembers: Join the Council today, and save by registering at the member rate and using the $300 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

Sign Up Now

Thank You To Our Sponsor!

Questions

Laura Brigandi
Senior Manager, Advocacy & Influence Practice 
202.787.5976 | [email protected]

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