Skip to main content

The Executive Edge: Public Speaking & Leadership Communication

Virtual Workshop

The Executive Edge: Public Speaking & Leadership Communication

February 19, 2026
1:30 p.m.−3:45 p.m. ET

As CEOs and industry leaders become more influential in public discourse, their opinions can directly impact their company’s reputation. Discover what makes an impactful and memorable speech through syntax, delivery, tone and body language. Learn how to strategically position your executives to become trusted, authoritative voices in policy and public conversation.

Read More

Our speakers will cover how to:

    • Prepare your senior leadership for media and press appearances
    • Collaborate closely with executives to ensure your key messages are delivered
    • Develop rapid response communication plans that are tailored to your leadership

1:30 p.m.

Taking Charge in Person and on a Screen

Thought leaders today must actively represent and defend their organizations across a wide range of audiences and platforms. This session explores how executives can engage the modern media ecosystem to ensure their messages reach and resonate with the right people.

This session will cover:

  • The changing public attitudes of executives
  • The role of word choice, gestures, message length, posture and other techniques
  • How to communicate through digital, in-person and hybrid platforms
Mike Marker Founder
Leaders Who Connect

2:30 p.m.

Break

2:45 p.m.

Speaking with One Clear Voice

Distilling an entire company, trade group or non-profit’s mission into one unified message can be tricky. Whether your executive is a beginner or a seasoned communicator, make sure that you’re properly prepping them to deliver with clarity, consistency and a strong focus on organizational priorities.

We’ll cover:

  • How to prepare, motivate and understand the person you are tapping for executive communications
  • Which outlets to cultivate and where to strategically amplify your leadership
  • Examples of effective crisis communications and public affairs campaigns aligned by a cohesive voice
Gary Holmes Vice President, Reputation Management
Mower

3:45 p.m.

Adjourn

Gary Holmes Vice President, Reputation Management
Mower
Mike Marker Founder
Leaders Who Connect

This program is eligible for 2 Specialization credits toward the Certificate in Government Relations and Lobbying, 2 Elective credits toward the Certificate in PAC & Grassroots Management and 2 Elective credits toward the Certificate in Public Affairs Management.

Register

Membership Plus: FREE
Members: $339
Non-Members: $449

More Registration Info

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/nonmember rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Nonmembers: Join the Council today, and save by registering at the member rate and using the $300 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

Sign Up Now

Questions

Alex Donovan
Senior Manager, Global Affairs & Communications Practice
202.787.5978 | [email protected]

Conference Policies