Digital Engagement Associate

# Organizational Profile
Asian Americans Advancing Justice | AAJC (“AAJC”) is a national 501(c)(3) nonprofit founded in 1991. Our mission is to advance the civil and human rights of Asian Americans and to build and promote a fair and equitable society for all. For 30 years, we have served as the leading Asian American voice on civil rights issues in our nation’s capital—fighting for the rights of our communities through policy advocacy, litigation, research, public education, and community engagement.

Based in Washington, DC, Advancing Justice | AAJC is a member of the Asian Americans Advancing Justice (Advancing Justice) affiliation. With our affiliates in Atlanta, Chicago, and Southern California, we work together as equal and independent partners, operate under one name, and strive to speak with one unified and powerful voice to promote justice, empower our communities, bring local and national constituents together, and strengthen our multiracial democracy.

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# Title
Digital Engagement Associate

**Reports to:** Assistant Director of Strategic Communications (“Assistant Director”)
**Term:** Immediately, One‑Year Term
**Status:** Full‑time, Exempt Employee, 40 hours/week
**Salary:** $70,000–$85,000
**Location:** Washington, D.C.

This is a unionized organization, and this position is in the collective bargaining unit.

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# Position Description
The Digital Engagement Associate will help advance the priorities and programs of AAJC through a demonstrated passion and ability to convey stories through social media, graphics, and digital and audio‑visual communications. The Associate must think strategically, thrive in a fast‑paced environment, and contribute to various advocacy initiatives. The Digital Engagement Associate will help craft compelling narratives, drive engagement across multiple platforms, and support the organization’s strategic communication goals.

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# Duties and Responsibilities

## Organizational Leadership and Strategic Planning
– **Programmatic planning** — Act as a thought partner to the Assistant Director to support and implement plans aligned with AAJC’s mission, strategic plan, and policy goals.
– **Partner coordination** — Coordinate with local partner grantees, affiliate organizations, and coalition partners on program and policy initiatives.
– **Communications strategy** — Work closely with policy leads and staff to set communications strategies, goals, and solutions.
– **Organizational processes** — Follow organizational processes and procedures.
– **Cross‑organizational initiatives** — Lead initiatives in partnership with internal departments.

## Direct Communications Responsibilities
– **High‑quality deliverables** — Deliver high‑quality products in a fast‑paced environment while meeting tight deadlines.
– **Digital media creation** — Create compelling visual digital media, simplifying complex topics into digestible communications products (fact sheets, newsletters, emails, presentations, motion graphics, infographics, data visualizations).
– **Social strategy** — Generate social media and digital platform strategies aligned with AAJC’s goals; draft, post, and monitor content.
– **Website management** — Edit, produce, and maintain the AAJC website.
– **Blog oversight** — Oversee the blog process, ensuring accuracy and quality; write, edit, and develop content.
– **Performance metrics** — Develop key performance metrics to evaluate and enhance outreach efforts.
– **Social listening** — Conduct social listening to inform messaging and responses.
– **Integrated communications** — Connect media relations, storytelling, messaging strategy, social engagement, and emerging technologies.
– **Video production** — Manage the full video production process from storyboarding to publishing.
– **Editorial calendar** — Manage an editorial content calendar covering media relations and social media needs.
– **Project management** — Apply effective project management skills for cross‑collaboration.
– **Other duties** — Perform additional responsibilities as assigned.

## Fundraising
– **Donor communications** — Collaborate with development staff to provide content for donor communications (metrics, event support, newsletters, reports).
– **Event support** — Attend meetings and events; support donor and prospect engagement.

## General AAJC Roles
– **AAJC values** — Live and exhibit AAJC values, promoting trust, teamwork, and transparency.
– **Policies and confidentiality** — Contribute to and follow policies and procedures, including confidentiality.
– **Decision‑making** — Participate in decision‑making processes and be accountable for outcomes.
– **Mission alignment** — Understand and apply AAJC’s values and principles.
– **Committee participation** — Serve on ad hoc committees as requested.
– **Meetings** — Attend and contribute to AAJC and Board of Directors meetings.
– **Travel and scheduling** — Be available for travel and occasional evening/weekend work.

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# Educational and Professional Experience

## Education and Experience
– **Bachelor’s degree.**
– **Three (3) years of relevant experience** in communications, public relations, marketing, journalism, media, or related fields.
– **Strong understanding and passion** for civil rights and Asian American and Pacific Islander issues.

## Skills, Knowledge, and Abilities
– **Outreach communication** — Strong outreach and verbal communication skills.
– **Writing and editing** — Excellent writing, editing, organization, and attention to detail.
– **Deadline management** — Proven ability to meet deadlines in a fast‑paced environment.
– **Media campaign execution** — Experience planning and executing media campaigns.
– **Graphic design** — Skilled in graphic design and basic video editing (Canva, Adobe Creative Suite, CapCut).
– **Technical proficiency** — Proficient with Microsoft Suite and Google products.
– **Social media expertise** — Advanced expertise across major and emerging platforms.
– **SEO knowledge** — Strong knowledge of SEO and audience engagement.
– **CMS proficiency** — Proficient in WordPress, Squarespace, Wix, and similar tools.
– **Independent work** — Able to take initiative and work independently.

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# Application Process
Send cover letter, resume, portfolio, and writing sample(s) to the Hiring Team at **[email protected]** or:

**1620 L Street NW, Suite 1050
Washington, DC 20036**

Applications with all four items will be considered.

Asian Americans Advancing Justice | AAJC is an equal opportunity employer.