Public Relations Manager

## Couchbase, the Operational Data Platform for AI

Couchbase empowers businesses to succeed by bringing data to life in new ways. Major market‑leading companies rely on Couchbase for mission‑critical operational, analytical, mobile, and AI workloads. Built to replace legacy infrastructure and fragmented data services, Couchbase provides a unified platform architected for performance, flexibility, and global scale.

With Couchbase, organizations bring their data to life—launching game‑changing customer experiences, exploring the limitless potential of AI, and seamlessly extending applications from the cloud to the edge and beyond. Couchbase’s AI‑ready technology and enterprise partnership model eliminate complexity and reduce total cost of ownership, enabling teams to stay agile, innovative, and secure.

Couchbase believes data should never slow you down, but instead act as the foundation for your next breakthrough. Discover why Couchbase is trusted to help the world’s biggest players scale, move fast, and stay resilient. Visit couchbase.com and follow us on LinkedIn and X.

Want to be part of our story? Apply today!

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## Public Relations Manager
**Reports To:** Vice President of Corporate Marketing
**Location:** Raleigh, NC

Couchbase empowers businesses to succeed by bringing data to life in new ways. Major market‑leading companies rely on Couchbase for mission‑critical operational, analytical, mobile, and AI workloads. Built to replace legacy infrastructure and fragmented data services, Couchbase provides a unified platform architected for performance, flexibility, and global scale.

With Couchbase, organizations bring their data to life—launching game‑changing customer experiences, exploring the limitless potential of AI, and seamlessly extending applications from the cloud to the edge and beyond. Couchbase’s AI‑ready technology and enterprise partnership model eliminate complexity and reduce total cost of ownership, enabling teams to stay agile, innovative, and secure.

At Couchbase, you’ll work in a high‑growth environment where your contributions directly impact the company’s success. If you are a creative, resourceful, and passionate marketer, we want you on our team as we shape the future of enterprise data platforms.

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## Position Overview

We are seeking a dynamic, strategic, and proactive Public Relations Manager to improve awareness and drive engagement with key business and technical media. In this role, you will partner internally with key stakeholders and externally with global PR agencies to execute communication plans, manage media relations, and protect our market reputation. You will report directly to the Vice President of Corporate Marketing and collaborate closely with marketing, product management, senior leaders, and legal teams.

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## What You Will Do

### Media Monitoring, Competitive Intelligence, and Rapid Response
– Track media coverage daily, use AI to analyze coverage, gather insights, and identify opportunities to improve our media strategy.
– Create and deliver quarterly PR impact reports.
– Flag opportunities for newsjacking, route commentary to the appropriate spokesperson, and drive approvals within tight rapid‑response timelines.
– Act as the early warning system for competitive activity across Oracle, Databricks, Snowflake, MongoDB, and vector database companies.
– Cultivate and maintain active relationships with key business, trade, and mainstream tech journalists.

### Internal Content Pipeline Coordination
– Manage the creation, internal review, and approval process for critical content assets.
– Work with Marketing to convert primary assets (customer case studies, benchmark reports) into press releases, media pitches, sales one‑pagers, social campaigns, executive slides, and blog summaries.
– Ensure assets are cleared for external use and meet the needs of sales and web teams.

### Spokesperson Management and Preparation
– Advocate internally to secure executive time blocks for external engagements.
– Own the pre‑briefing process to ensure executives enter interviews and conference sessions with aligned talking points.

### Partner Announcement Gatekeeping
– Serve as the internal checkpoint for partner and co‑marketing announcements, ensuring alignment with a credibility‑first approach (e.g., requiring a joint customer).
– Manage stakeholders to prevent premature publishing of content that could undermine PR exclusivity.

### Thought Leadership Program Management
– Coordinate with agencies on draft thought leadership articles, manage review cycles, and maintain posting schedules.
– Drive editing and approval processes for press releases, briefing documents, media kits, executive speeches, and thought leadership articles.

### Measurement and Reporting
– Own the bi‑weekly reporting cadence for the measurement framework (share of voice, message pull‑through, narrative alignment audits, AI Overview monitoring, CRM source attribution).
– Run, interpret, and present reporting to leadership, flagging early when metrics drift from targets.

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## Qualifications

### Required
– 5–7 years of experience in corporate communications, public relations, or a related discipline, including executive support.
– Bachelor’s degree in Communications, Public Relations, Journalism, or related field.
– Direct experience in B2B technology, enterprise software, data infrastructure, databases, cloud, or AI/ML.
– Demonstrated track record managing high‑volume editorial pipelines.
– Proven experience preparing executives for press interviews and conferences.
– Strong project management skills with comfort operating under pressure and rapid‑response cycles.
– Experience managing or partnering with external PR or communications agencies.
– Excellent writing, editing, and proofreading skills across formats.
– Strong cross‑functional stakeholder management.

### Preferred
– Familiarity with competitive landscape across Oracle, Databricks, Snowflake, MongoDB, and emerging vector database/AI infrastructure vendors.
– Hands‑on experience with communications measurement tools (share of voice, narrative audits, AI Overview monitoring, CRM attribution).
– Experience supporting companies through significant change (leadership transitions, rebrands, repositioning, M&A).

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## Key Competencies
– Understanding of generative and agentic AI; familiarity with tools such as Claude or Gemini.
– Quality‑control mindset ensuring accuracy, consistency, and on‑brand execution.
– Ability to remain calm under pressure and triage competing priorities.
– Influence without authority to move senior stakeholders toward shared goals.
– Strategic narrative orientation ensuring content aligns with core pillars.

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## Compensation

**Base Pay Range:** $102,000 – $119,000 USD
Actual compensation depends on experience, skill set, certifications, and location. Additional bonus, commissions, and benefits may apply.

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## Diversity & Inclusion

Couchbase encourages applications from individuals of all backgrounds, including women, people of color, LGBTQIA+ professionals, veterans, and individuals with disabilities. Even if you don’t meet every qualification, we encourage you to apply.

If you require reasonable accommodations during the recruitment process, please inform your recruiter.

We value diverse educational and career backgrounds—if your experience aligns with the role’s goals, we want to hear from you.

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## Why Couchbase?

Modern customer experiences require a flexible cloud database platform capable of powering applications from cloud to edge. Couchbase’s mission is to simplify how developers build and deploy modern applications. Our Capella cloud database platform enables organizations to build premium customer experiences with best‑in‑class price performance.

More than 30% of the Fortune 100 trust Couchbase. We are proud recipients of Best Places to Work awards in both the Bay Area and the UK.

### Benefits
– Generous Time Off Program
– Wellness Benefits (medical, dental, vision, life insurance, EAP)*
– Financial Planning (retirement program*, business travel insurance)
– Career Growth through our “Be valued, Create value” approach
– Fun Perks (ergonomic WFH setup, food & snacks for in‑office employees)
*Programs vary by country.

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## Learn More
– News and Press Releases
– Couchbase Capella
– Couchbase Blog
– Investors

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## Disclaimer

Couchbase is an equal opportunity employer. All qualified applicants will receive consideration without regard to legally protected characteristics. Join an impact initiative group and experience Couchbase’s can‑do culture.

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