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When Disaster Strikes: A New Guide to Crisis Management

By October 10, 2018Publications (HK)


With the Internet, blogging and the 24-hour news cycle, companies must manage crises with fundamentally new stakeholders and timelines. The report provides ideas for corporate public affairs managers to prepare for a crisis by anticipating needs and potential responses, integrate public affairs strategies into their processes, understand the impact of new media and technology and rebuild reputations following a crisis.

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