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Virtual Workshop: GOTV for the Upcoming Election Year

Virtual Workshop

GOTV for the Upcoming Election Year

December 12, 2023
1:30 p.m.−3:45 p.m. ET

It’s time to develop your get-out-the-vote plans for the 2024 elections! GOTV efforts elevate your advocacy program, while removing barriers to the political process. Learn to build an effective GOTV program that boosts civic engagement.

Learn More

This workshop will cover:

  • Tips for planning a campaign that reflects important election deadlines and compliance considerations;
  • Empowering your employees and members to get involved, while also prioritizing their time;
  • Structuring educational campaigns about the electoral process in digestible and approachable formats;
  • Creative and inclusive ways to motivate civic engagement beyond the act of voting.

1:30 p.m.

The Impact of Civic Engagement Programs

Expanding the role of your PAC or advocacy program with get-out-the-vote (GOTV) activities is a great way to encourage civic engagement and position yourself as a valuable resource for members or employees.  GOTV programs have evolved beyond just information sharing to guiding, encouraging and facilitating civic involvement for employees or members.   Hear from experts who have successfully developed a more civically engaged audience with impactful GOTV programs.  We will cover:

  • Compliance considerations when developing GOTV materials
  • Additional actions and measures to support exercising the right to vote
  • Shifting focus from solely encouraging voting to holistic guidance on civic engagement
  • How to creatively communicate and promote your GOTV program
Tyler IrwinVP of Consulting
Aristotle International
Austin MetschDirector, Government Affairs & Public Policy
S&P Global Inc.

2:30 p.m.

Break

2:45 p.m.

Case Study: Leveraging GOTV to Reach Program Goals

Hear from practitioners on how they used GOTV strategies to increase trust, engagement and visibility for growing PAC and advocacy programs.  They will discuss in detail the idea process, execution and feedback that went into their past successes as well as plans for the upcoming 2024 election.

Capital One
Julie Trute
Director, Public Affairs
Liberty Mutual Insurance

3:45 p.m.

Adjourn

Tyler IrwinVP of Consulting
Aristotle International
Austin MetschDirector, Government Affairs & Public Policy
S&P Global Inc.
Capital One
Julie Trute
Director, Public Affairs
Liberty Mutual Insurance

This program is eligible for 2 elective credits toward the Certificate in PAC & Grassroots Management and 2 credits toward the Certificate in Government Relations and Lobbying.

Register

Membership Plus: FREE
Members: $289
Non-Members: $399

More Registration Info

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

Questions

Victoria Ellington
Senior Manager, Political Engagement
202.787.5975 | [email protected]