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Digital Media & Advocacy Summit

June 10, 2024
JW Marriott, Washington, D.C.

Early-bird ends May 3 

Lightning-paced. Constantly evolving. Super challenging and fun. That’s digital advocacy.

The Digital Media and Advocacy Summit is the leading annual event for digital comms and advocacy professionals. Hear new strategies, and case studies for energizing grassroots and policy campaigns.

Learn More

The digital first world we work in demands we stay informed on how each new reel, text or AI chatbot can bolster or disrupt our advocacy work. But it also requires that we don’t lose sight of how a sound and thoughtful digital strategy strengthens data integrity, SEO and engagement with policy makers. Join us to build your strategy for 2024 and beyond.

The 2023 agenda is below. The 2024 agenda will be available soon!

2024 Speakers Coming Soon!

Hotel / Travel

JW Marriott Washington, DC
1331 Pennsylvania Avenue NW
Washington, DC 20004

Getting Here


The closest and most convenient airport to the hotel is Ronald Reagan Washington National Airport (DCA). The hotel is also accessible from Dulles International (IAD) and Baltimore Washington International (BWI).

Parking at the hotel is available on a first come, first served basis. The rates listed below are subject to change by the hotel without prior notice.

  • Valet parking
    • 1 Hour – $35
    • 1-3 Hours – $49
    • Over 3 Hours or Overnight – $63
    • Oversized vehicles (restrictions 6 ft, 5 in) – $73

Self-parking is not available at this facility but there are several parking garages in the immediate area. We recommend researching nearby facilities and/or using SpotHero for assistance finding nearby garages.


Archives-Navy Memorial-Penn Quarter
701 Pennsylvania Avenue NW
Washington, DC 20004
Yellow and Green

Metro Center
607 13th St. NW
Washington, DC 20005
Red, Orange, Silver, and Blue

Hotel Room Reservations

Once the rooming block is full or after the cut-off date (whichever comes first), you may not be able to obtain the Public Affairs Council group rate or a room at the conference hotel. Therefore, we recommend that you book a room as early as possible.

Also please note that the room rate is only valid for the nights of the conference (check-in taking place on the first advertised day of the conference and check-out on the final day.) Some hotels have been known to honor the room rate on the few days before and after our events, but please be aware that it is not guaranteed and that the room rate may be different.

Please beware of SCAMS. The Council does NOT work with any third parties or intermediaries for booking reservations for our group room blocks. You will ALWAYS be instructed to book directly with the hotel for any Public Affairs Council conferences. Though you may receive reminders to book your hotel room and warnings/notices as we get closer to our hotel cut-off date, those e-mails will always come from a e-mail address, and no one will ever call you soliciting reservations or credit card information.


A credit card number or one night’s deposit is required to secure a room. Cancellations must be received 72 hours prior to arrival or one night’s room and tax will be assessed. In the event that you checkout prior to your reserved checkout date, an early departure fee of one night’s room and tax will be charged.  To avoid this fee, please advise the hotel of your revised departure date at or before check-in.

JW Marriott Washington, DC
1331 Pennsylvania Avenue NW
Washington, DC 20004

Reservations: Reserve Online / 800-393-2503 (When calling, make sure to reference group code: Digital Media and Advocacy Summit to receive the group rate)
Room Rate*: $345++ per night
Cut-off date: May 13
Check-in: 4pm
Check-out: Noon

2024 Advisory Committee

check back soon!


Attending the Digital Media and Advocacy Summit is one of the best uses of my time outside the office. Nowhere else can you hear and learn from so many digital advocacy professionals who are tackling an amazing range of exciting and diverse challenges.
– Jamie Carracher, Executive Director, Digital Public Affairs, America’s Health Insurance Plans

“2016 was the first time attending the conference and I found it to be really helpful. It gave me the tools to understand the value and power of digital advocacy, understanding better when my digital team talks to me about their digital media plans.”
Belén Mendoza, Vice President, Campaign Management, AARP

“I thought this was a great conference. I feel like my social media efforts and strategies as a result of attending this conference are going to vastly improve.”
– Laura Wotruba, Director, Public Affairs, Michigan Health and Hospital Association

“Digital advocacy is constantly evolving. What makes the Digital Media and Advocacy Summit so unique is that it brings together industry thought leaders, as well as professionals who are thirsty to learn more about digital advocacy through peer-to-peer learning.”
– Matthew Wright Advocacy and Outreach Director, Children’s Hospital Association


Put your brand front and center at the Digital Media & Advocacy Summit. As a sponsor, you’ll have the opportunity to network with peers, reinforce existing relationships and develop new partnerships. Speaking and branded collateral opportunities are available.

Becoming a sponsor is simple:

1. Download the sponsor packet and review our offerings
2. Fill out the form to indicate your selections
3. Email your form back to us

2024 sponsorship is not yet available, check back soon!

Become a Sponsor
Cancellation Policy

May 20 – Cancellation deadline for full refund

June 6 – No refunds or credits will be granted on or after this date

Please visit our Conference Policies page for a full breakdown.

This conference is eligible for: 3 credits towards the Certificate in PAC & Grassroots Management, 3 credits towards the Certificate in Government Relations and Lobbying and 3 credits to the Certificate in Public Affairs Management.


By May 3 – early-bird price
Members: $895 | Non-Members: $1,095

After May 3
Members: $995 | Non-Members: $1,195

More Registration Info

** As a Signature Event, this program is not included in Membership Plus.

Additional discounts may apply to this meeting. These discounts may include:

For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.

Member discounts: Discounts for members are applied to all Public Affairs Council meetings.

Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.

Questions? Contact us at 202.787.5950.

May 20 – Cancellation deadline for full refund

June 6 – No refunds or credits will be granted on or after this date

Please visit our Conference Policies page for a full breakdown.


Laura Brigandi
Manager of Digital and Advocacy Practice
202.787.5976 | [email protected]