September 2, 2020
1 - 4:15 p.m. ET
Washington, DC or Virtual
Have you ever wondered how other organizations structure their GR program and spending? Or if your team is set up for impact? These are important questions — your capacity for success is determined by the strength of your infrastructure. Whether you are just starting a government relations program, growing your team or benchmarking your department against other best –in-class organizations, this workshop is for you. We will walk you through top industry programs and key components for maximizing success.
Featured Topic & Speakers
As the old saying goes: measure twice, cut once. This workshop will provide benchmarks and strategies to improve your team’s structure and budget process.
Our experts will:
- Outline industry standards by reviewing and analyzing relevant results from the Public Affairs Council’s Government Relations Structure and Salary and State of Corporate Public Affairs reports
- Walk through case studies from small and large corporations and associations
- Provide planning and measurement tools to set your program up for success
- Help you assess your budget needs accurately
- Provide strategies for getting internal decision makers on board with your team’s needs
- Share keys for determining when to hire consultants versus full-time employees
- Review effective leadership and management tools
- Provide insight on current diversity and inclusion practices
Courtney Geduldig
Chief Public and Government Affairs Officer
S&P Global
Chris Massey
Chief Policy Officer
Chime
Kelly Memphis
Manager of Government Relations and Stakeholder Engagement Practice
Public Affairs Council
Chris Lepore
Vice President, US Government Affairs
Johnson & Johnson
Doug Pinkham
President
Public Affairs Council
Bryan Zumwalt
Executive Vice President of Public Affairs
Consumer Brands Association
This program is eligible for 2 Grassroots specialization credits towards the Certificate in PAC & Grassroots Management, 3 Specialization credits toward the Certificate in Government Relations and Lobbying and 2 Core credits towards the Certificate in Public Affairs Management. As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 3 credits toward your CAE application or renewal professional development requirements.
Agenda
1:00p.m. Introductions
1:10p.m. Overview of Benchmarking & Trends- what are other organizations doing?
- Outline industry standards by reviewing and analyzing relevant results from the Public Affairs Council’s Government Relations Structure and Salary and State of Corporate Public reports
- Walk through case studies from small and large corporations and associations
Kelly Memphis
Manager of Government Relations and Stakeholder Engagement Practice
Public Affairs Council
Doug Pinkham
President
Public Affairs Council
2:00p.m. Break
2:15p.m. Strategies for Internal Management- how can you set up your structure and team for success?
In this session we will:
- Provide planning and measurement tools to set your program up for success
- Help you assess your budget needs accurately
- Review effective leadership and management tools
- Provide strategies for getting internal decision makers on board with your team’s needs
- Provide insight on current diversity and inclusion practices
Courtney Geduldig
Chief Public and Government Affairs Officer
S&P Global
Chris Massey
Chief Policy Officer
Chime
Chris Lepore
Vice President, U.S. State Government Affairs
Johnson & Johnson
3:30p.m. Break
3:40p.m. Strategies for External Management- how can your department accomplish its goals?
In this session we will:
- Share keys for determining when to hire consultants versus full-time employees
- Review best practices for managing external stakeholders
Brian Zumwalt
Executive Vice President of Public Affairs
Consumer Brands Association
4:15p.m. Adjourn
Event Location
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1507506690693{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]*Participants joining the program virtually will receive an email one week beforehand with instructions for logging on to our web-based platform. On the platform, they will be able to listen and participate through any computer or internet-enabled device, see a video of the speakers, and ask questions and participate in the discussion via a chat box.[/vc_toggle]
Register
[vc_toggle title=”+ Click to expand” style=”text_only” size=”lg” css=”.vc_custom_1573224540178{margin-bottom: 0px !important;padding-bottom: 0px !important;}”]- Members: $369
- Non-Members: $499
Additional discounts may apply to this meeting. These discounts may include:
For multiple registrants: A discount will apply to the standard member/non-member rate for organizations that register two or more participants for the same meeting. The first registrant will pay full price, the second participant will receive a 10% discount and each additional registrant will receive a 15% discount. To register multiple participants, you may either register online or download the print and fax registration form.
Member discounts: Discounts for members are applied to all Public Affairs Council meetings.
Non-members: Join the Council today, and save by registering at the member rate and using the $200 new-member coupon you will receive. Contact our membership team for information about joining the Council.
Questions? Contact us at 202.787.5950.[/vc_toggle]