Bringing your advocates to the capital is one of the best ways to train, energize and engage them in your organization’s advocacy efforts. But how do you plan and execute an effective fly-in that stands out in a sea of fly-ins? Additionally, how do you maintain your advocates’ enthusiasm after they return home? This program is eligible for 2 grassroots credits toward the Certificate in PAC & Grassroots Management.
Whether your organization is looking to change public sentiment about an issue or see important regulatory changes made, this workshop will help you launch the campaign needed to influence and shape the debate. This program is eligible for 2 grassroots credits toward the Certificate in PAC & Grassroots Management and 2 elective credits toward the Certificate in Public Affairs Management.
Measuring your political efforts in a way that non-public affairs professionals can understand is critical in demonstrating the influence of your PAC on advancing your organization’s advocacy goals. Communicating the PAC’s impact to your PAC donors and eligible community as a whole also generates an appreciation and support for its work. Learn how to convey to your internal and external stakeholders why a strong PAC is crucial to your organization’s success.
Our can’t-miss event for anyone managing a government relations function, engaging stakeholders and seeking to advance public policy. Participants learn best practices in grassroots, communications and engagement strategy from the profession’s top experts.