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Carolyn Darville
Events Associate
202.787.5976 | email

Mar 10
Whether you’re using Facebook, Twitter, Instagram, LinkedIn, Snapchat or the next big thing, social media is one of the most powerful tools in your advocacy toolbox. When leveraged effectively, social media can create opportunities to find, reach and engage advocates, recruit supporters and connect with policy makers. This program is eligible for 3 Grassroots credits towards the Certificate in PAC & Grassroots Management and 3 elective credits towards the Public Affairs Management.
Mar 19
No matter what challenges your organization is facing, it’s important to have a strategic issues management process in place. With the right preparation, your public affairs team can anticipate issues before they arise and minimize problems before they become challenges. This program is eligible for 2 Core credits towards the Certificate in Public Affairs Management as well as 2 elective credits towards the Certificate in PAC and Grassroots Management.
Apr 01
Strong testimony is an essential part of any state advocacy toolkit. You need to know how to deliver messages in a compelling way and prepare volunteer advocates. We’ll help you feel confident that you understand the ins and outs of hearings and key components of compelling testimonies. This program is eligible for 1 Grassroots credit toward the Certificate in PAC & Grassroots Management and 1 Elective credit toward the Certificate in Public Affairs Management.
May 07
Voter education and GOTV efforts are bedrock to PAC and grassroots programs. Learn tried-and-true strategies, successful communication methods such as social media and how organizations are elevating their GOTV strategies in 2020. This program is eligible for 1 elective credit toward the Certificate in PAC & Grassroots Management and 1 elective credit toward the Certificate in Public Affairs Management.
May 13
Persuasion is a must in public affairs. In order to gain supporters and impact decision-makers, an organization needs individuals that can concisely and convincingly convey how complex policy issues affect citizens’ daily lives. Our persuasive writing workshop will show you how to produce content that can increase engagement among supporters and sway undecideds. This program is eligible for 2 Elective Credits toward the Certificate in PAC & Grassroots Management and 2 Elective Credits toward the Certificate in Public Affairs Management.
Jun 16
Whether you’re trying to make a compelling advocacy case on Capitol Hill or just explaining the importance of your company, at this two-hour workshop will, we’ll discuss from what it takes to build a successful storytelling campaign. This program is eligible for 2 Grassroots credits towards the Certificate in PAC & Grassroots Management and 2 Elective credits towards the Certificate in Public Affairs Management.
Jun 16
Remain compliant while engaging in political involvement, PAC communications and advocacy online. Our political law and digital experts will help you understand what to do – and not to do – online, including how to navigate regulations that govern online advocacy. This program is eligible for 2 compliance credits towards the Certificate in PAC & Grassroots Management and 2 compliance credits towards the Certificate in Public Affairs Management.
Jun 24
You perform what you practice. Both experienced and novice speakers need strategies and tactics to help calm their nerves and deliver the best address. When it comes to writing for others, all the facts in the world won’t matter if the feeling isn’t right. This program is eligible for 2 elective credits towards the certificate in PAC and Grassroots Management as well as 2 elective credits towards the certificate in Public Affairs Management.
Jul 08
This bootcamp will coverMaster the key elements of grassroots program management. This bootcamp will show you , including the many resources available to grassroots professionals, the tactics deployed by best-in-class grassrootstop programs, and how to put it all together in order to win. This program is eligible for 2 Grassroots credits towards the Certificate in PAC & Grassroots Management and 2 Elective credits towards the Certificate in Public Affairs Management.