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Public Relations Specialist

Public Relations Specialist
Organization: Cisco
Location: San Jose, CA
Date Posted: 04/04/2025

The application window is expected to close on 4/15/25.
Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.

Remote United States

Meet the Team

Global Communications is a team of more than 150 best-in-class communications professionals. Our mission is to protect and improve Cisco’s reputation through innovative and thought-provoking storytelling, execution excellence, and transparency. The PR team is responsible for leading Cisco’s corporate and technology PR programs, as well as crafting and delivering clear and compelling narratives that grab the attention of media and influencers.

Your Impact

Cisco is seeking a PR Specialist for Customer Communications to support and execute global public relations initiatives that amplify Cisco’s Customer Experience (CX) and customer innovation stories. This individual will work cross-functionally with PR, marketing, and customer experience teams to develop compelling narratives and secure media opportunities that showcase the impact of Cisco’s AI, security, and networking technologies. The ideal candidate will be a self-starter, a strong writer, and a creative storyteller with a passion for technology communications.

Key Responsibilities

– Support the development and execution of customer PR campaigns, ensuring Cisco’s customer stories are prominently featured in media and analyst coverage. – Collaborate with sales, marketing, and customer experience teams to identify and secure customer participation in media opportunities, events, and case studies. – Assist in media outreach efforts, building relationships with reporters and analysts to enhance Cisco’s presence in earned media. – Monitor industry trends and competitive activity to identify timely storytelling opportunities for Cisco’s customer PR efforts. – Develop and maintain messaging frameworks, media materials, and press content that reinforce Cisco’s leadership in AI-led Customer Experience, AI, security, and networking.

What Makes This Role Exciting

– Join an innovative company at the forefront of AI-driven Customer Experience (CX), AI, security, and networking. – Opportunity to work directly with Cisco’s customers and shape stories about how our technology transforms industries. – Collaborate with leading journalists to shape the conversation around AI, security, and networking. – Be part of a fast-paced, high-impact communications team with room for professional growth and skill development. – Gain hands-on experience executing global PR campaigns that drive Cisco’s brand and market perception.

Minimum Qualifications

– 2–5 years of agency or in-house experience in public relations, corporate communications, or related fields with the ability to collaborate in a cross-functional, fast-paced environment while managing multiple projects. – Proficiency in media relations, with experience pitching stories and securing media coverage. – Strong writing and editing skills, with the ability to craft compelling narratives and press materials. – Understanding of enterprise technology, including Customer Experience (CX), AI, security, and networking, with the ability to translate technical concepts into accessible stories. – Experience working in technology PR, with a baseline understanding of Customer Experience (CX) and AI.

Preferred Qualifications

– Familiarity with media monitoring tools, analytics, and reporting to measure PR success. – Strong interpersonal skills, with the ability to engage with internal and external stakeholders at different levels. – Familiarity with social media, digital communications, and event-driven PR strategies. – Creative mindset with a proactive approach to identifying and developing PR opportunities.

#WeAreCisco

Where every individual brings their unique skills and perspectives together to pursue our purpose of powering an inclusive future for all.
Our passion is connection—we celebrate our employees’ diverse set of backgrounds and focus on unlocking potential. Cisconians often experience “one company, many careers” where learning and development are encouraged and supported at every stage. Our technology, tools, and culture pioneered hybrid work trends, allowing all to not only give their best, but be their best.

We understand our outstanding opportunity to bring communities together and at the heart of that is our people. One-third of Cisconians collaborate in our 30 employee resource organizations, called Inclusive Communities, to connect, foster belonging, learn to be informed allies, and make a difference. Dedicated paid time off to volunteer—80 hours each year—allows us to give back to causes we are passionate about, and nearly 86% do!

Our purpose, driven by our people, is what makes us the worldwide leader in technology that powers the internet. Helping our customers reimagine their applications, secure their enterprise, transform their infrastructure, and meet their sustainability goals is what we do best. We ensure that every step we take is a step toward a more inclusive future for all. Take your next step and be you, with us!

Message to Applicants Applying to Work in the U.S. and/or Canada

When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles, the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target.
Individual pay is determined by the candidate’s hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.

U.S. employees have access to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.

Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco’s flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations.

All new hires are eligible for Sick Time Off subject to Cisco’s Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter. Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.

Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:

0.75% of incentive target for each 1% of revenue attainment up to 50% of quota;

1.5% of incentive target for each 1% of attainment between 50% and 75%;

1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.

For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.

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