Motivating donors to invest in your PAC year after year is no easy task. Incentivizing long-term involvement requires a thoughtful, developed strategy that continually evolves. Does your program have a…
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Hear from Nathan Gonzales, editor and publisher at Inside Elections as he provides an update on the current state-of-play in the 2018 midterm elections. Nathan will discuss key House and…
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Creating engaging PAC or advocacy materials can be a challenge, but the explosion of online video content has led many organizations to harness the power of visual messaging. Videos can…
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The 2018 midterm elections will be here before you know it. PAC professionals will face increased demands on their time and resources, but will also have more opportunities to engage…
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What information do you share with your PAC community — and how do you share it? Creating a plan to be open and transparent can help build trust with your…
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PAC programs that take the time to go through a meaningful strategic planning process are often more effective. Why? Because they look at what has (and has not) worked in…
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Compliance is an integral part of any public affairs program, and every public affairs professional should know the rules. Do your organization’s lobbyists, PAC professionals and grassroots practitioners understand the…
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