Senior Director, Marketing & Communications

Senior Director of Marketing & Communications

GCSAA is seeking a visionary marketing and communications leader to shape the brand and strategic voice of one of golf’s most influential associations. As Senior Director of Marketing & Communications, you will lead a high-performing team and drive a comprehensive, data-informed strategy that elevates GCSAA’s mission, members, and message. You’ll oversee marketing, content, digital platforms, publications, and public relations—ensuring consistency, creativity, and impact across all touchpoints.

The ideal candidate is both a strategist and a doer: someone who can set direction, inspire teams, and bring ideas to life through collaboration and execution. If you’re passionate about building meaningful connections and telling powerful stories that drive engagement, we’d love to hear from you.

Qualified candidates possess:

• Excellent written and verbal communication skills including grammar, proofreading, and prioritization skills
• Excellent content writing, editing abilities, strong creative thinking skills, coupled with strong attention to detail
• Extensive knowledge in marketing and brand management, publications, and communication plan development and implementation
• Ability to prioritize and manage multiple concurrent projects in a fast-paced, deadline-driven, budget-conscious environment
• Ability to be an effective leader and contributor in a collaborative team environment; ability to build healthy and positive relationships with internal and external stakeholders
• Ability to effectively implement new ideas that improve project quality and effectiveness
• Bachelor’s degree in Marketing, Advertising, Communications, Journalism, or related field or equivalent experience
• Seven plus (7+) years of experience in marketing, (advertising/marketing agencies), publications or communications setting including three plus (3+) years at a director level or higher
• Excellent presentation and public speaking skills, including experience in front of large groups
• Ability to deliver constructive feedback in a professional, thoughtful manner
• High level of energy, self-motivated, and flexible with track record of innovation
• Experience working in a non-profit/membership driven association, valued, but not required
• Knowledge of golf course management/interest in and exposure to golf industry, valued, but not required
• Ability to travel (up to 10%), overnight stays included
• Position will reside at our headquarters in Lawrence, KS

About GCSAA

The Golf Course Superintendents Association of America (GCSAA) is a non-profit, membership-driven association with 20,000+ members in 78 countries and 95 employees whose mission is serving its members, advancing their profession and improving communities through the enjoyment, growth and vitality of the game of golf. Our mantra is simple: Everyone paddles.

We seek to hire passionate team members who wish to make an impact on the future of the game and golf course management profession. And the best part, we get to call this work.

If you are someone who is dedicated to making a difference and enjoys a team-oriented environment, GCSAA is for you. We place a great value on our team members and their contributions both to the association and within our community.

Compensation & Benefits

Salary range is $130,000 – $140,000 annually. In addition to GCSAA’s attractive compensation and benefits package, we also provide generous paid leave, allow for community involvement opportunities, provide a hybrid (2 remote days/week) work schedule, enforce a year-round casual attire, staff fun events, and wellness incentives.

How to Apply

Applications will continue to be received until the position is filled. Individuals from historically underrepresented groups are highly encouraged to respond.

Apply online at https://www.gcsaa.org/careers-at-GCSAA.

If you need assistance applying, please email [email protected].

GCSAA promotes a welcoming and inclusive environment and is proud to be an EOE.