PR Director

Ref #1012

Summary:

Do you have approximately 7+ years’ hands-on PR Agency experience? Want to make a difference? Track record of managing clients, deliverables, strategy and staff? Thrive in a PR agency environment? Know AP style? Strong writer? Successful in media relations strategy, high-level placements in traditional and non-traditional media? Enjoy working with multicultural audiences, especially in the Latino and African American communities? Read, write and speak Spanish (value add)? Live in the Chicago area? Hybrid position. Three days/week onsite.

Put your PR agency leadership skills to work!

MarComm agency client is 20-year-old independent marketing, advertising and public relations agency with consulting roots. They leverage their craft to impart a different perspective, dismantle barriers and help clients to market their services to create a better world.

PR Director will lead Public Relations efforts for various clients, including building relationships with media, community and influencers and orchestrating activations. Clients include government agencies, transportation/infrastructure and tourism.

Competitive salary plus bonus, Paid Time Off (PTO), Group Health Plan, Dental, Vision, Life, & Disability insurance, Transit benefits. Fulfilling work in and for the community.

Background:

Approximately 7+ years of experience in PR agency setting. Years of experience are not as important as quality of work and results. Previous experience working in a multicultural agency preferred. Be subject matter expert on all aspects of PR, especially AP style writing. Excellent organizational and project management skills and ability to meet deadlines. Strong written and verbal communication skills. Expertise in building and maintaining client relations. Supervisory experience to train and mentor junior PR staff. Commitment to continuous learning. Thrives working in an integrated agency setting. Contributes PR & writing expertise for clients and agency staff. Enjoys working solo and on group projects. Understands challenges and opportunities in working with multicultural audiences Spanish language skills are a plus.

Breakdown of time spent (approximate):

40%: Manage clients: relationships, billings, strategy, communications and counsel 40%: Do the work: hands-on; write, pitch monitor placements; track results via Cision; monitor placement value with Meltwater; organize and attend tourism related events 20%: Orchestrate and manage projects with internal agency team

PR Director Responsibilities:

Plan, delegate and execute public relations campaigns, activations and media pitches. Develop media relations strategy, seek high-level placements in print, broadcast, online and non-traditional media. Multicultural outreach: 70% to Spanish media, 30% general press Develop public relations and communications assets including, but not limited to, press releases, pitch emails, fact sheets, flyers, website content, one-pagers, byline articles, talking points, etc. (AP Style required) Mentor and train junior PR staff Manage and enhance client relationships including, but not limited to, email correspondence, leading meetings (virtual and in-person), phone calls, development of client-facing presentations, etc. Participate in brainstorms for activations, events, themes and pitches Direct social media team to engage audiences across traditional and new media. Manage and oversee media inquiries, interview coordination and placements. Monitor media for placements, tracks earned media results (UMVs, viewership, listenership, publicity value, etc.) Create and/or finalize client-ready reports and recaps demonstrating the results of campaigns

To Apply:

Please send your resume, cover letter, writing samples & answers to the questions from this link to Lynn at [email protected], or Falguni Shah at [email protected]. Please refer to: PR Director – Marketing Communications Agency, Ref #1012 in the header.