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Webinar Election-Proofing Your Communications Strategy September 23, 2026 2 - 3 p.m. ET As election season intensifies, it is critical for organizations to communicate clearly, credibly and consistently with their audiences. From voter education and civic…
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Webinar Economic Messaging Crash Course December 8, 2026 2 - 3 p.m. ET Inflation is hitting budgets, with higher prices affecting nearly every sector of the economy. As costs increase and energy prices climb, hear how industry leaders are shaping their messaging strategy to address these challenges…
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Webinar Working with Influencers and Creators August 12, 2026 2 p.m.− 3 p.m. ET The rise of digital creators is changing how audiences discover and understand issues. In fact, one…
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In an era of information overload and AI-generated content, audiences are looking for more than another white paper or LinkedIn post. Effective thought leadership creates connection, sparks conversation and builds…
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The vice president of strategic communications and marketing at Blue Cross Blue Shield Association reflects on her “serendipitous” career journey in communications, talks about the power of storytelling in advancing…
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Americans Expect Companies to Engage -- They Just Don't See It May 2026By Laura Horsley Vice President of Strategic Communications and Marketing Public Affairs Council Business leaders have long weighed…
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Virtual Workshop Understanding & Messaging with Artificial Intelligence November 19, 2026 1:30 p.m.− 3:45 p.m. ET Utilize the power of artificial intelligence to create more impactful advocacy and public affairs messages. This workshop…
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Virtual Workshop Storytelling for Advocacy November 18, 2026 1:30 p.m.− 3:45 p.m. ET Behind every policy issue are real people whose experiences bring it to life. Authentic stories can cut…
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Virtual Workshop Writing for Public Affairs October 7, 2026 1:30 p.m.− 3:45 p.m. ET Strong writing remains one of the most valuable – and underestimated – skills in public affairs. Whether drafting policy updates, advocacy messages or social media…
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Webinar Getting the Most Out of Your Consultants September 30, 2026 2 p.m.−3 p.m. ET Working with strategic communications and PR consultants can be a game-changer for your organization, but…
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Virtual Workshop Social Media for Advocacy September 16, 2026 1:30 p.m.−3:45 p.m. ET Social media remains one of the best ways to mobilize advocates and shape narratives, but the landscape…
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Virtual Workshop Virtual Public Speaking July 22, 2026 1:30 p.m.− 3:45 p.m. ET Speaking with confidence through a screen is now an essential leadership skill. Whether delivering a briefing to the…
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Virtual Workshop Impactful PAC Content August 13, 2026 1:30 p.m.− 3:45 p.m. ET In a world where the average person can be bombarded with hundreds of emails a day, cutting through…
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Webinar Podcasting 101 June 11, 2026 2 p.m.− 3 p.m. ET Podcasts have become one of the most popular ways for public affairs professionals to reach niche audiences, humanize complex issues and build long-term…
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Virtual Workshop Video & Social Media Fundamentals June 9, 2026 1:30 p.m.− 3:45 p.m. ET Master the art of creating engaging video content and leveraging social media platforms to reach your target audience. Learn…
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Virtual Workshop Improving Digital Literacy in an Era of Disinformation May 20, 2026 1:30 p.m.− 3:45 p.m. ET As misinformation, AI-generated content and algorithmic amplification reshape public discourse, the ability to separate fact from falsehood has…
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Virtual Workshop Rapid Response Tools May 13, 2026 1:30 p.m. - 3:45 p.m. ET A proper response strategy can be the difference between getting ahead of an issue and being overwhelmed by…
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Virtual Workshop Website & Email Best Practices for Public Affairs April 30, 2026 1:30 p.m.− 3:45 p.m. ET As AI reshapes how audiences consume and filter information, advocacy professionals must…
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Virtual Workshop Communicating to Audiences Under 40 April 15, 2026 1:30 p.m.− 3:45 p.m. ET Younger generations have distinct values, political beliefs and priorities that shape their expectations of government, business and other…
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Council President and CEO Nneka Chiazor looks back at how a “lifequake” in 2025 helped her sharpen focus and build a new vision, and we dissect how the new strategic…
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Webinar Interfacing with the C-Suite for Political Engagement Efforts April 7, 2026 2 p.m.− 3 p.m. ET Securing executive buy-in of the company’s political engagement strategy is crucial for best-in-class PAC programs. This webinar is tailored…
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Webinar Communicating Public Affairs Issues to Your Employees March 10, 2026 2 p.m.-3 p.m. ET As employees increasingly question their employers’ stances on social, political and operational issues, employee engagement…
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Online Workshop Leveraging and Assessing the Value of Your Trade Association Membership 31 March 2026 14:00 -16:00 CET Trade associations play a central role in EU public affairs, from shaping…
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Thinking about starting a Substack? The Teamsters already did. With 1.3 million members, the union launched its own newsletter to bypass legacy media and speak directly to supporters. Here’s why…
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Virtual Workshop Media Relations: Working with Right-of-Center & Non-Traditional Media April 1, 2026 1:30 p.m.−3:45 p.m. ET A smart and comprehensive media strategy is key to getting your message out…
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Virtual Workshop The Executive Edge: Public Speaking & Leadership Communication February 19, 2026 1:30 p.m.−3:45 p.m. ET As CEOs and industry leaders become more influential in public discourse, their opinions…
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If AI is so amazing at writing, why does much of what it produces sound like the blah soup of a formulaic pop song? Conrad Tolosa breaks down how to…
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Council experts Alex Donovan and Inês Reis Basto tackle two challenges in public affairs — keeping stakeholders informed amid nonstop news cycles and finding clarity in Europe’s complex policy environment.…
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September Buzz: Is the Op-ed Dead? September 2025By Alan Pell Crawford The op-ed is dead, right? If so, experts say, it’s a very energetic zombie. Yes, newspapers have lost the…
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In a time of intense political polarization, what can organizations do to increase their leverage without getting ensnared in distracting and destructive ideological disputes? Recent studies suggest two areas of…
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Online Workshop Artificial Intelligence for Public Affairs 16 October 2025 15:00 -17:15 CET Generative AI is revolutionizing strategic communication in public affairs, transforming how professionals craft briefings, speeches, social media…
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Chief communications and public affairs officer shares experiences from the 2025 White House Correspondents’ Dinner and perspectives on public affairs and diplomacy.
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The D.C. Study Tour is a three-day program featuring interactive discussions and site visits designed to enhance participants’ understanding of public affairs from the Washington perspective.
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Masterclass Global Public Affairs Masterclass November 20, 2025 9 a.m.−12 p.m. ET Managing public affairs on a global scale requires strategic vision and an understanding of a complex international landscape.…
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Virtual Workshop How to Mitigate and Manage Reputational Risk August 20, 2025 1:30 p.m.−3:45 p.m. ET Explore the risks associated with social impact initiatives, including reputational, operational, and financial risks.…
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Virtual Workshop Business and Financial Communications Crash Course December 9, 2025 1:30 p.m.−3:45 p.m. ET It’s important that public affairs professionals understand their companies’ business and financial landscape. This workshop…
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Virtual Workshop Crafting Your Message Using AI November 6, 2025 1:30 p.m.−3:45 p.m. ET Harness the power of artificial intelligence to craft compelling and impactful advocacy and public affairs messages.…
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Virtual Workshop Video & Social Media Fundamentals July 22, 2025 1:30 p.m.−3:45 p.m. ET Master the art of creating engaging video content and leveraging social media platforms to reach your…
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Virtual Workshop Storytelling for Advocacy November 5, 2025 1:30 p.m.−3:45 p.m. ET Your advocates have important stories to tell. Personal experiences make your message more compelling to lawmakers and emphasize…
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Virtual Workshop Writing for Public Affairs October 16, 2025 1:30 p.m.−3:45 p.m. ET As public affairs professionals, we write frequently, but we’re rarely trained as professional writers. And without consistent…
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Virtual Workshop Social Media for Advocacy September 11, 2025 1:30 p.m.−3:45 p.m. ET Whether you’re using Facebook, X, LinkedIn, Instagram or another platform, social media is one of the most…
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Virtual Workshop Work from Home Boot Camp August 21, 2025 1:30 p.m.−4:30 p.m. ET Since the pandemic, more people than ever are working remotely or on hybrid schedules, but the…
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Webinar Responding to Social or Political Issues August 14, 2025 2 p.m.−3 p.m. ET Organizations need to know how to navigate the challenges of addressing political and social issues while…
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Webinar Op-Eds and Earned Media June 26, 2025 2 p.m.−3 p.m. ET Dealing with the media can be difficult. However, by using certain tools, you can more easily maneuver interviews…
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Webinar Investor Relations Fundamentals June 10, 2025 2 p.m.−3 p.m. ET Understanding your company or client’s qualitative and quantitative business functioning and data is increasingly important for comprehending the organization’s…
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